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40 American Heritage Brand Initiatives

From Beer-Paired Pizza Deliveries to Patriotic Singer Merch

— July 26, 2018 — Marketing
These examples of American heritage brand initiatives cover a wide range of releases from names that have been ingrained in the minds of consumers for decades.

Given the rich histories that these brands have, many have created campaigns that honor their roots, such as Levi's, which took cues from the 1940s west coast surf culture when coming up with its Spring/Summer 2018 editorial. The vintage editorial consists of grainy images with muted colors, all of which show models in nostalgic apparel that's been reimagined with a modern twist.

Another highlight is the Tommy Hilfiger Spring 2018 collection, which was debuted on the runway with a patriotic race car theme, specifically referencing the brand's partnership with Formula One champions Mercedes-AMG.
6.9
Score
Popularity
Activity
Freshness
40
LGBTQ-Focused Athletic Ads
LGBTQ-Focused Athletic Ads
Nike's Be True Campaign Features an Ad Starring Leiomy Maldonado
<
39
Modernized Oil-Tanned Leather Shoes
Modernized Oil-Tanned Leather Shoes
Red Wing Heritage Introduces a Contemporary Work Oxford Model
<
38
Plastic Bottle Boots
Plastic Bottle Boots
The Timberland X Thread Collection Supports Locals in Haiti
<
37
Iconic Perfume Launches
Iconic Perfume Launches
'Women' is the First Calvin Klein Perfume to Be Released in 13 Years
<
36
Mineral-Infused Technical Fabrics
Mineral-Infused Technical Fabrics
37.5 Technology Assists in Controlling The Core Body Temperature
<
35
Designer Compact Youth Jackets
Designer Compact Youth Jackets
Ralph Lauren's New Packable Jacket is Waterproof and Stylish
<
34
American Lager-Infused Soaps
American Lager-Infused Soaps
The Duke Cannon 'Big Ass Beer Soap' is Made with Old Milwaukee
<
33
Meme-Inspired Animated Campaign Ads
Meme-Inspired Animated Campaign Ads
Nike Channels Famous Football Player Ronaldo in Playful Ads
<
32
Authentic Military Apparel Team-Ups
Authentic Military Apparel Team-Ups
3sixteen & Alpha Industries Highlight the M-65 Field Jacket
<
31
Pizza Brand Beer Deliveries
Pizza Brand Beer Deliveries
Pizza Hut Will Now Deliver a Six-Pack of Beer with Its Pizzas
<
30
Chic Americana Board Games
Chic Americana Board Games
The Shinola Backgammon & Checkers Game Set is Premium
<
29
Summer-Ready Preppy Boat Shoes
Summer-Ready Preppy Boat Shoes
Noah and Sperry Join Forces in Creating a Line of Shoes for SS18
<
28
Work-Appropriate Skatewear
Work-Appropriate Skatewear
PACCBET x Carhartt WIP Join to Merge Workwear and Skatewear
<
27
Filmic Anniversary Shoes
Filmic Anniversary Shoes
PF Flyer's Sandlot Anniversary Series Celebrates the Movie's 25th Year
<
26
Freezing Parka-Testing Rooms
Freezing Parka-Testing Rooms
Woolrich's 'Extreme Weather Condition Room' is Negative 20 Degrees
<
25
Functional Unisex Fashion Lines
Functional Unisex Fashion Lines
Yuu Haishi Introduces His First Clothing Label Entitled 'ANEI'
<
24
Worn-In Men's Boots
Worn-In Men's Boots
Red Wing Heritage Created the Weekender Chelsea Boots with a Worn-Down Look
<
23
Urban Exploration Collaborations
Urban Exploration Collaborations
Raised by Wolves and Timberland Collaborate on a New Collection
<
22
Retro Tech-Themed Sneaker Editorials
Retro Tech-Themed Sneaker Editorials
The New Balance ML574 Was Promoted with Nostalgic Imagery
<
21
Sportswear Logo Necklaces
Sportswear Logo Necklaces
These New Champion Necklaces are Available in Three Finishes
<
20
Movie-Inspired Bomber Jackets
Movie-Inspired Bomber Jackets
Hasbro and Alpha Industries Introduce The Bumblebee Flight Jacket
<
19
Cartoon Sitcom Sneakers
Cartoon Sitcom Sneakers
UBIQ Designs Custom Canvas Sneakers Inspired by The Simpsons
<
18
Celebratory Pride Fashion Collections
Celebratory Pride Fashion Collections
Levi's Embraces Pride Month with an Inclusive Fashion Line
<
17
Celebratory Striped Sneakers
Celebratory Striped Sneakers
New Balance Celebrates 30 years of the 576 Sneaker with Paul Smith
<
16
Film-Inspired Traditional Workwear
Film-Inspired Traditional Workwear
Levi’s Made & Crafted Joins Motofumi Poggy Kogi on a New Series
<
15
Sportswear-Branded Work Boots
Sportswear-Branded Work Boots
Champion and Timberland Revitalized the Iconic 6" Boot Model
<
14
Unisex Luxury Timepieces
Unisex Luxury Timepieces
Tom Ford is Entering the Watch Market with the Stunning Tom Ford 001
<
13
Whiskey Brand Podcasts
Whiskey Brand Podcasts
Jack Daniel's is Launching a Branded Podcast Called 'Around the Barrel'
<
12
Summer-Ready Layered Collections
Summer-Ready Layered Collections
sacai Redefines the Meaning of Season-Specific Ready-to-Wear
<
11
Old School Heritage Streetwear
Old School Heritage Streetwear
Cherry Los Angeles Introduces Drop 2 of Its MICRO-DOSE Range
<
10
Americana-Inspired Fashion Editorials
Americana-Inspired Fashion Editorials
The Newest #MyCalvin's Campaign Stars Millie Bobby Brown
<
9
Rugged Singer Pop-Ups
Rugged Singer Pop-Ups
Justin Timberlake's 'Man of the Woods' Store Celebrates His New Album
<
8
Luxe Yacht-Style Apparel
Luxe Yacht-Style Apparel
Ralph Lauren's CP-93 Collection is Inspired by 90s Nautical Events
<
7
Logo Flag-Branded Bathing Suits
Logo Flag-Branded Bathing Suits
This Tommy Hilfiger Flag Bikini Boasts the Brands Color Palette
<
6
Collaborative Americana Bathing Suits
Collaborative Americana Bathing Suits
Gigi Hadid X Tommy Hilfiger Bathing Suit is Now Available
<
5
Toy-Inspired Glossy Shoes
Toy-Inspired Glossy Shoes
The Converse x JW Anderson Collab Boasts a Playful & Nostalgic Aesthetic
<
4
Vintage West Coast Fashion
Vintage West Coast Fashion
Levi's Takes Cues from 1940s Surf Culture for Spring/Summer 2018
<
3
Unorthodox Art-Motif Apparel
Unorthodox Art-Motif Apparel
EMPTY R _ _ M and SKOLOCT Drop an Exclusive Line of Streetwear
<
2
Race Car Fashion Ensembles
Race Car Fashion Ensembles
Tommy Hilfiger Spring 2018 Takes Cues from 'The Fast and the Furious'
<
1
Nostalgic 90s-Inspired Editorials
Nostalgic 90s-Inspired Editorials
Kari Jarozysnka Captures Bredäng Boys's After School Hangouts
<