Category
World
Layered Getaways
Trend cluster
Category
Travel-Optimized
Wearable
Wearable devices are optimized with travel-friendly features.
4.5
Trend score
Trend
What is the Travel-Optimized Wearable trend?
Travel-Optimized Wearable: The latest in wearable technology includes devices that are developed with travel in mind. Consumers seek to simplify the less-than-glamorous aspects of travel, whether it's searching for flights and accommodations or reducing their time at the airport. The advancements in wearable travel indicates that consumers are turning to technology in order to make the most of their leisure time.
Trend themes
Themes within the Travel-Optimized Wearable trend
Three behaviours holding the trend together01
Wearable Travel Tech
Travel companies are creating wearable products that optimize travel experiences.
02
Convenient Travel Apps
Apps, such as TripCase and TripIt, create convenience for travelers by organizing and displaying necessary travel information on wearable devices.
03
Rewarding Activity Trackers
Travel companies are using gamified models, such as the case with Qantas and insurer NIB, to encourage physical activity in order to earn rewards.
Industry implications
What the Travel-Optimized Wearable trend means for industry
Where the trend changes the playbookFor
Travel Technology
The travel technology industry is developing wearable products that are not only travel-optimized, but also improve the experience...
For
Wearable Technology
A disruptive innovation opportunity in wearables lies in developing products that enhance convenience and functionality of the everyday activities...
For
Loyalty Programs
Loyalty programs have the opportunity to incentivize customers with gamified models and by rewarding non-monetary activities.
Trend signals
Trend signals for Travel-Optimized Wearable
Trend score 4.5 out of 10, from popularity 72%, activity 56%, freshness 8%.
Popularity72%
Activity56%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Travel-Optimized Wearable trend
9 featured examples from Feb 18, 2014 to Jan 6, 2016CategoryTech
WiFi-Free Language Translators
The ili Translator is a Necklace Set to Be Revealed at CES 2016
The travel and tourism industry can leverage WiFi-free language translators to enhance the customer experience by breaking down language barriers and facilitating seamless communi…
CategoryWorld
Wearable Travel Tech
Google Glass Explorer Program Showcased Exciting Third Party Developments
The hospitality industry has the opportunity to leverage smartglasses to provide guests with enhanced hotel searches, tour accommodations, and personalized sightseeing recommendat…
CategoryFashion
Wristwatch Boarding Passes
The Sony SmartWatch 2 Can Function as a Wearable Boarding Pass
Airlines can adopt the use of wearable boarding passes to enhance the customer experience and streamline the boarding process.
CategoryWorld
Wristworn Travel Apps
easyJet's Mobile Travel App Caters to Apple Watch Users
The hospitality industry can incorporate wearable technology as a means of improving and personalizing guests' travel experiences.
CategoryWorld
Tech-Enhanced Flight Services
Virgin Atlantic Airlines is Bringing Google Glass to the Sky
Wearable technology can revolutionize the aviation industry by offering enhanced customer service and personalized experiences.
CategoryTech
Convenient Travel Apps
The TripIt App is Designed For the Apple Watch
The travel technology industry has an opportunity to capitalize on the trend of wearable technology by developing more apps like TripIt that offer real-time travel information fro…
CategoryTech
Travel Management Apps
TripCase Keeps People's Itineraries in Order to Avoid Unnecessary Mishaps
There is a need for travel apps to invest in wearable technology and automated itinerary management to keep up with the market and meet the expectations of travelers.
CategoryWorld
Baggage-Claim Wearable Tech
SITA Lab Introduces Smart Glasses on Ramps to Lessen Lost Luggage
The travel and tourism industry can benefit from the implementation of wearable tech to enhance customer experience and streamline processes, such as luggage management.
CategoryMarketing
Rewarding Activity Trackers
This Program Rewards Frequent Flyers for Physical Activity
The travel industry can disrupt traditional loyalty programs and incentivize customers by offering programs that reward customers for physical activity.
