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Virtual Attendance

Digital means enable the participation of remotely located consumers

Implications - A means to increasing accessibility and inclusiveness, virtual reality and live-streaming technology has been illuminated as a tool for engaging consumers around high profile cultural events they are not likely to experience in person. Such applications also serve to align the brand with notions of convenience, adaptability and intuitiveness in the mind of consumers, while organically increasing the reach of localized projects.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
143,899 Total Clicks
Date Range:
Apr 15 — Apr 16
Trending:
Warm

Featured Examples

Couture VR Experiences
Couture VR Experiences
Dior Eyes is a Branded Virtual Reality Headset for Interacting with Clients
Dior Eyes is an innovative new retail concept pioneered by the iconic French fashion house that will serve as an immersive way to interact with clients. To be available for public use in Dior stores... MORE
Pride Parade Live Streams
Pride Parade Live Streams
This Stream of the Amsterdam Gay Pride Parade Lets Everyone Participate
For cultural, personal and geographical reasons, not everyone who would like to be part of a Gay Pride celebration can do so but this year, the Amsterdam Gay Pride festivities were accessible to... MORE
Virtual Wedding Ceremonies
Virtual Wedding Ceremonies
The IKEA Online Wedding Lets You Plan and Hold Your Nuptials On the Web
Swedish furniture giant Ikea has launched a virtual wedding service that makes it possible to actually get married on the Internet. The tongue-in-cheek service requires that the bride and groom have... MORE
Dating App Catwalk Livestreams
Dating App Catwalk Livestreams
J.W.Anderson Will Livestream Its F/W 2016 Fashion Show on Grindr
British fashion label J.W.Anderson recently announced that it will be delighting fans with a catwalk livestream of its fall/winter 2016 show. The unique partnership is an innovative way to showcase... MORE
play_circle_filled Virtual Reality Field Trips
Virtual Reality Field Trips
Lockheed Martin Turned School Bus Windows into Panels for Viewing Mars
School buses are typically only used as the vehicles to transport kids to the fun-filled destinations for a class field trip, but aerospace company Lockheed Martin found a creative way to completely... MORE

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