Experiential Athletics

Sporting events and stadiums go beyond the game to diversify appeal

Implications - Reflecting a generation more conscious of where their money goes, multi-purpose products and services bode well in modern times. Seeking to maximize services, sporting events and stadiums are offering more than sporting events alone to not only enhance engagement, but to justify ticket prices as well.
SCORE 6.1
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252,017 Total Clicks
Jun 15 - May 16
Warm
Art & DesignBusinessArchitecture
Featured Examples
Captivating Fan Experiences - A Series of Wasserman Interactive NFL Experiences Hit London
SCORE 6.6
Warm 4,038 Clicks Pub: Oct 9, 15
Captivating Fan Experiences
A Series of Wasserman Interactive NFL Experiences Hit London
British agency Wasserman Experience is currently running a series of events around the NFL games to be held at Wembley Stadium. The event was a huge success that saw the Trafalgar Square filled with... [More]
Interactive Moat Stadiums - The Washington Redskins Arena Will Offer Kayaking and Surfing for Fans
SCORE 6
Warm 950 Clicks Pub: Mar 14, 16
Interactive Moat Stadiums
The Washington Redskins Arena Will Offer Kayaking and Surfing for Fans
The conceptual design for the Washington Redskins’ sport arena by design firm BIG and Bjarke Ingels opts for an interactive dynamic that offers fans the opportunity to explore unique sporting... [More]
Action-Tracking Stadium Seating - The Samsung 'Slider' Enhances Stadium Events with Moveable Seats
SCORE 6.4
Warm 1,096 Clicks Pub: May 10, 16
Action-Tracking Stadium Seating
The Samsung 'Slider' Enhances Stadium Events with Moveable Seats
People are familiar with the idea of seeing motion seating in select movie theaters, but the Samsung ‘Slider’ is set to bring this kind of dynamic seating to sports stadiums. The... [More]
Interactive Stadium Facades - This New Football Stadium Will Have an Outdoor Kinetic Screen
SCORE 4.7
Average 1,051 Clicks Pub: Aug 14, 15
Interactive Stadium Facades
This New Football Stadium Will Have an Outdoor Kinetic Screen
A new football stadium for the San Diego Chargers may look more like a scene out of a sci-fi movie than a sporting venue. Architecture firm Populous has unveiled plans for a modern, interactive... [More]
Gamified Stadium Experiences - This Chromecast Promo Engaged an Entire Arena of NHL Fans
SCORE 6
Warm 3,585 Clicks Pub: Mar 30, 16
Gamified Stadium Experiences
This Chromecast Promo Engaged an Entire Arena of NHL Fans
A recent Chromecast promo invited an arena full of New York Islanders fans to compete against each other in a mobile game for exclusive discounts towards the new video streaming device from Google.... [More]
Virtual Reality Sports Events - The 2015 U.S. Open Will Be Streamed in VR Technology
SCORE 5
Average 1,829 Clicks Pub: Jun 22, 15
Virtual Reality Sports Events
The 2015 U.S. Open Will Be Streamed in VR Technology
Thanks to a recently announced partnership between FOX Sports and NextVR, the 2015 U.S. Open of golf will be broadcast for the first time using virtual reality technology in the history of broadcast... [More]
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