Assisted Choices
Upcycled
Print
Newspapers are creatively repurposed to form artworks and tools.
Trend
What is the Upcycled Print trend?
Upcycled Print: Society’s movement towards a more eco-friendly environment becomes clearer each day as artists and designers alike are looking for different ways to go green. Taking an often recycled medium such as newsprint and repurposing it into a variety of useful tools and artworks, companies are showing their support towards the eco movement and therefore appealing to consumers who have the same mindset.
Trend themes
Themes within the Upcycled Print trend
Three behaviours holding the trend togetherUpcycling
Artists and designers are repurposing recycled newspapers into useful tools and unique artworks, appealing to environmentally conscious consumers.
Environmental initiatives
Businesses are catering to environmentally conscious consumers by providing eco-friendly products and elevating them to an elite, haute couture status.
Art from recyclable items
The creativity of turning recycled newspapers into various art forms garners attention from consumers and art-appreciating individuals alike.
Industry implications
What the Upcycled Print trend means for industry
Where the trend changes the playbookFashion
Using upcycled textiles in the manufacturing of their products presents an opportunity for corporations to cater to the growing demand for eco-friendly fashion.
Stationery
Creating writing utensils from recycled newspapers can help businesses appeal to environmentally conscious consumers who are looking for sustainable everyday products.
Environmental art
Creating large art pieces made from unwanted material is a growing trend that presents an opportunity for activists and environmental artists to make a statement about the environment and political issues.
Trend signals
Trend signals for Upcycled Print
Trend score 5.4 out of 10, from popularity 81%, activity 72%, freshness 8%.
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Evidence
Examples of the Upcycled Print trend
7 featured examples from Nov 24, 2009 to May 26, 2011Recycled Trash Sculptures
Steven Siegel Creates Monumental Art from Junk
Artists can use recycled materials to create environmentally conscious art pieces that both raise awareness and reduce waste.
Newspaper Nails
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This industry should explore developing DIY nail kits to meet the demand for at-home beauty treatments.
Recycled Writing Utensils
These Newspaper Pencils from Treesmart are Eco-Fabulous
The stationery industry can invest in developing more sustainable and eco-friendly writing utensils made from recyclable materials.
Recycled Newspaper Shoes
The Eco-Friendly Hot News Ballet Flats from All Black
Fashion retailers can capitalize on the demand for eco-friendly products by offering a range of sustainable fashion options to consumers.
Paper Crane Frocks
The Yuliya Kyrpo Upcycled Origami Dress is Made of Reused Newspapers
The fashion industry has an opportunity to incorporate sustainable and upcycled materials in their production to meet consumer demand for eco-friendly options.
Newspaper Instruments
Kyle Bean for Hermes UK 2010 Window Displays
Disruptive innovation opportunity: Integrate unconventional materials, like printed paper, into interior design projects to create unique and visually appealing spaces.
Neurotic Newspaper Art
The Dmitry Ligay 'Collage' Series is Strange and Newsworthy
Artists and designers can take advantage of the growing interest in eco-friendly and socially conscious art to create pieces that resonate with consumers and stand out in the high…