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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,233 more

Unplugged Pop Culture

Millennials unplug to enjoy movie and television-inspired board games

Implications - As consumers begin to plan time to "unplug," millennials are choosing pop culture-inspired board games that bring a part of the digital world into tech-free time. In opting for traditional board games updated with themes inspired by modern television series', video games and movies, consumers are making a conscious decision to partake in a tech-free activity but do so in a way that relates to their specific interests.
Workshop Question — How can your brand connect with consumers without incorporating technologies into your product or service?
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
154,405 Total Clicks
Date Range:
Nov 13 — Feb 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

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