Trend cluster
Category

Systematic
Scent

Seeking to heighten ambiance, consumers turn to systems that circulate scents.

Minimalist Scent MachinesHome Aromatherapy SystemsRotating Oil DiffusersRevolutionary Aircare SystemsAromatherapy Ultrasonic Diffusers

Trend

What is the Systematic Scent trend?

Systematic Scent: Moving beyond traditional air fresheners and scented candles, home owners are turning to high-tech fragrance systems to heighten appeal. Opting for automated solutions that integrate elements like Piezo technology, consumers are able to disperse and deliver scents around the house without the need to monitor. This speaks to a need to improve one's surroundings in a more autonomous and subtle way.

Trend themes

Themes within the Systematic Scent trend

Three behaviours holding the trend together
01

Automated Fragrance Systems

Consumers are turning to high-tech fragrance systems to heighten appeal.

02

Innovative Aircare Technologies

Piezo technology introduces something much more efficient, eco-friendly and inexpensive.

03

Integrated Home Scenting

Aura Scenting is designed to make scent delivery less of an afterthought and more of an integral part of the home.

Industry implications

What the Systematic Scent trend means for industry

Where the trend changes the playbook
For

Home Automation

Home automation systems could incorporate high-tech fragrance systems into their offerings.

For

Fragrance Industry

The fragrance industry can use piezo technology to create more efficient and eco-friendly fragrance systems.

For

HVAC Industry

HVAC companies can integrate innovative aircare technologies into their products.

Trend signals

Trend signals for Systematic Scent

Trend score 3.3 out of 10, from popularity 50%, activity 41%, freshness 8%.

Popularity50%
Activity41%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa