Seeking to draw attention, structures turn to bright neon aesthetics
Implications - Going beyond architectural form and design, buildings are incorporating brazen neon colors to create a lasting visual impression. Using methods of illumination to bring typically mundane structures to life, these grandiose neon aesthetics reflect a blatant desire to deviate from the norm.
Trend Themes
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Neon Aesthetics — As buildings incorporate bright neon colors to create a lasting visual impression, there are many opportunities for architectural design that incorporate these bold neon aesthetics.
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Color-changing Lighting — Large light-up windows that change color are a way to make architecture look exciting and lively, and there is an opportunity for innovators to design energy-efficient and visually stunning buildings that incorporate this technology.
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Playable Architecture — The world's largest playable Rubik's Cube and other similar structures demonstrate that architecture and entertainment can intersect in unexpected ways, which present an opportunity for innovators to create new immersive experiences in public spaces.
Industry Implications
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Architecture — Incorporating neon colors, color-changing lighting, and playable features into architectural design is a way to make buildings stand out and attract more attention.
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Entertainment — Architecture that incorporates entertainment elements such as playable features and color-changing lighting can provide new experiences for visitors, which can inspire further innovations in the entertainment industry.
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Sustainability — Innovations in energy-efficient lighting technologies and the use of sustainable and lightweight materials in architectural design can offer a more eco-friendly and cost-effective solution for building design and construction.
8 Featured, 73 Examples:
959,097 Total Clicks
Date Range:
Aug 12 — Aug 14
Trending:
Warm
Consumer Insight Topics:
