Social Media Sporting

The social networking race literally becomes a game for young Millenials

Implications - Despite a resonating shift away from Facebook by younger generations, the social media content race is still palpable amid users that are flooding networks with information, which has lead to the networks literally becoming games to 'win.' Using content as currency, the games put an emphasis on maintaining relevancy with younger Millennial users who are more drawn in by visual content that doesn't require overt thought or skill to create.
SCORE 4.7
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156,634 Total Clicks
Aug 13 - May 14
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Featured Examples
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SCORE 6.1
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SCORE 4.6
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SCORE 4.1
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