Social Influencer Obsession

Online influencers are connecting with brands to create connections

Implications - Those highly connected individuals in the social media realm can have big pull when it comes to driving their network to action. Marketers are finding ways to engage and reward influencers, spawning VIP perks for those with online clout who can drive social media conversations about new launches and brands.
SCORE 3.8
Popularity
Activity
Freshness
Megatrends
Patterns
141,426 Total Clicks
Nov 10 - Mar 15
Mild
Pop CultureLeadersInternet
Featured Examples
Influencer Subscription Gifts - Quarterly.Co Allows Users to Connect with People & Receive Gift Bags
SCORE 4.4
Average 1,261 Clicks Pub: Feb 18, 13
Influencer Subscription Gifts
Quarterly.Co Allows Users to Connect with People & Receive Gift Bags
Subscription services are the latest hot ticket item on consumer wish lists and Quarterly.co is the latest company offering quarterly subscriptions—but with a twist. The ideology of the... [More]
Webcam Chat Videos - JacksGap Skype Documentary Features Unique Users of the Communication Platform
SCORE 4.3
Average 651 Clicks Pub: Mar 10, 15
Webcam Chat Videos
JacksGap Skype Documentary Features Unique Users of the Communication Platform
After uploading a much-watched compilation of Skype video messages to YouTube, JacksGap was asked by the telecommunications application company to create a webcam chat video on its dollar. An... [More]
Social Reward Vacations - The Palms Las Vegas Klout Klub Gives Influential Tweeters Free Amenities
SCORE 3.7
Mild 1,580 Clicks Pub: Aug 9, 11
Social Reward Vacations
The Palms Las Vegas Klout Klub Gives Influential Tweeters Free Amenities
Racking up those Twitter friends will finally yield more reward than simply feeling influential and important, not to mention loved and respected; the Palms Las Vegas Klout Klub allows you to use this… [More]
Extremely Exclusive Social Networks - Best of All Worlds is an Online Community for Top Influencers
SCORE 2.9
Mild 3,051 Clicks Pub: Aug 29, 12
Extremely Exclusive Social Networks
Best of All Worlds is an Online Community for Top Influencers
Now there is a place where the world’s top entrepreneurs, creatives and influencers can go without having to worry about “irrelevant connections”; this place is Best of all Worlds,... [More]
Impactful Documentaries - The 'Influencers' Film will Provide You with Insight on Your Interactions
SCORE 2.7
Mild 1,263 Clicks Pub: Nov 4, 10
Impactful Documentaries
The 'Influencers' Film will Provide You with Insight on Your Interactions
This short film 'Influencers' was created to shed light on how influential individuals can be to the world around them. Released as both a web video and an iPad app, this documentary-style short definitely… [More]
Style Tutorial Collaborations - RachhLoves is Joining Forces with the W Network for a Style Series
SCORE 3.2
Mild 391 Clicks Pub: Nov 19, 14
Style Tutorial Collaborations
RachhLoves is Joining Forces with the W Network for a Style Series
With a super popular YouTube channel and hundreds of thousands of subscribers, it’s no wonder that the W Network set its sights on fashion and beauty guru RachhLoves for a special partnership.... [More]
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