Category
Lifestyle
Assisted Choices
Trend cluster
Category
Snackable
Sauce
Condiments take a solidified form in foodie culture.
3.7
Trend score
Trend
What is the Snackable Sauce trend?
Snackable Sauce: Seeking to heighten one’s palate in a more simple and compact manner, consumers are turning to snacks that have transformed dressings and sauces into an easy-to-eat shape, allowing condiments to take center stage as more than just flavor enrichment.
Trend themes
Themes within the Snackable Sauce trend
Three behaviours holding the trend together01
Savory Dessert
The trend of mixing savory and sweet flavors in desserts is disrupting the traditional dessert industry, opening up a new savory flavor market.
02
Unusual Flavor Blends
Consumers are seeking new and exciting flavor combinations that are disrupting the food and beverage industry as they experiment with unique product concepts.
03
Simplified Food Experience
Consumers demand quick, easy and convenient food products that have led to the rise of condensed, snackable condiments and desserts that are disrupting traditional recipes.
Industry implications
What the Snackable Sauce trend means for industry
Where the trend changes the playbookFor
Food and Beverage
The food and beverage industry must adapt to the trend for more adventurous, unusual flavor combinations in order to innovate.
For
Dessert
The dessert industry is being disrupted by savory dessert flavors that expand the traditional sweet flavor market.
For
Condiments
Condiment makers may benefit from producing snackable, condensed products to keep up with consumer demand for simplified food experiences.
Trend signals
Trend signals for Snackable Sauce
Trend score 3.7 out of 10, from popularity 57%, activity 46%, freshness 8%.
Popularity57%
Activity46%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Snackable Sauce trend
6 featured examples from Nov 10, 2013 to Jul 4, 2015CategoryLifestyle
Chocolate Croissant Donut Holes
Dominique Ansel Bakery is Debuting Nutella Cronut Holes in NYC
Incorporating unique ingredients and experimenting with different pastries to keep up with ever-changing consumer tastes and preferences.
CategoryLifestyle
Salad Dressing Desserts
Yogurtland Created an Outlandish Ranch Dressing Frozen Yogurt
The frozen yogurt industry can explore and develop new and unique flavor offerings to attract adventurous consumers.
CategoryLife-Stages
Dippable Cookie Snacks
Hershey's Snacksters Combine Cookie Sticks with a Chocolate Dip
Opportunity for businesses to develop specialized packaging solutions that cater to the growing demand for convenience in the snack industry.
CategoryLifestyle
Pasta-Flavored Popsicles
This Gari-Gari Kun Popsicle Tastes Like a Bowl of Spaghetti
The food and beverage industry can explore the creation of unconventional flavor combinations and experiential food products, such as pasta-flavored popsicles, to cater to adventu…
CategoryLifestyle
Canned Pasta-Infused Desserts
These SpaghettiOs Cupcakes Would Qualify as Dessert for Dinner
The food and beverage industry can experiment with unconventional flavor profiles and incorporate nostalgic ingredients to create novel dessert offerings.
CategoryLifestyle
Caesar Chocolate Truffles
These Unconventionally SavorTruffles are Rolled in Caesar Salad Croutons
The chocolate industry can leverage the trend of unconventional flavors to create unique product offerings that stand out in a saturated market.
