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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,407 more

Smoothie-Themed

Smoothie-inspired snacks and beverages pack natural flavors

Trend - Food and beverage products are incorporating the flavors and ingredients of smoothies, and are then being marketed or branded as smoothie-based or inspired. These products range from snackable chocolates to ciders.

Insight - Consumers have an appreciation for novelty, particularly when it comes to markets that tend to have ample choice that consumers might find overwhelming. Items that stand out for their unique branding, or traditional products that are arranged into new formats are able to draw attention and thus make the purchase decision process easier for consumers.
Workshop Question - How could your brand use novelty to get consumers' attention?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
16,028 Total Clicks
Date Range:
Apr 19 — Feb 20
Trending:
This Week and Mild
Consumer Insight Topics:

Featured Examples

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