The Ciderboys Banana Bliss Cider is a Limited-Edition Offering
Michael Hemsworth — October 31, 2019 — Marketing
References: trndmonitor
The Ciderboys Banana Bliss Apple Strawberry Banana Hard Cider is one of the latest offerings from the brand that will deliver exceptional flavor for those looking for an alternative to conditional libations on the market.
The banana-infused cider is balanced with the flavors of strawberry and apple to make it an almost smoothie-inspired libation to pick up this fall. The limited-edition cider variety builds on the popularity of artisan libations that offer new takes on classic flavors to keep consumers with a curious palate satisfied.
The Ciderboys Banana Bliss Apple Strawberry Banana Hard Cider was boasted by Ciderboys Marketing Director Julie Birrenkott who said, "The pairing of strawberry and banana is classic, and we were ready to put our spin on it with hard cider. The pairing is so refreshing, whether you're drinking it on a warm fall day picking apples or on a cool night by the campfire. Some might say Banana Bliss is an 'appealing' opportunity we couldn't pass up."
The banana-infused cider is balanced with the flavors of strawberry and apple to make it an almost smoothie-inspired libation to pick up this fall. The limited-edition cider variety builds on the popularity of artisan libations that offer new takes on classic flavors to keep consumers with a curious palate satisfied.
The Ciderboys Banana Bliss Apple Strawberry Banana Hard Cider was boasted by Ciderboys Marketing Director Julie Birrenkott who said, "The pairing of strawberry and banana is classic, and we were ready to put our spin on it with hard cider. The pairing is so refreshing, whether you're drinking it on a warm fall day picking apples or on a cool night by the campfire. Some might say Banana Bliss is an 'appealing' opportunity we couldn't pass up."
Trend Themes
1. Artisan Libations - There is an opportunity for brands to create artisan libations that offer new takes on classic flavors to cater to consumers with a curious palate.
2. Smoothie-inspired Beverages - Brands can innovate by creating beverages that are inspired by smoothies, using fruit flavors and balance to create refreshing and unique experiences.
3. Limited-edition Offerings - Brands can capitalize on the popularity of limited-edition products to create excitement and anticipation among consumers.
Industry Implications
1. Craft Cider - Craft cider brands can explore the incorporation of unique flavors, such as banana and strawberry, to offer exceptional and unconventional cider options.
2. Fruit-based Beverages - Companies in the fruit-based beverage industry can develop smoothie-inspired drinks, utilizing fruit combinations in innovative ways to attract consumers seeking new and refreshing alternatives.
3. Alcoholic Beverages - Alcohol brands and breweries can tap into the trend of limited-edition offerings, creating special releases that generate buzz and exclusivity among consumers.
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