Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

60s Couture

Retro TV show is a catalyst in a growing nostalgic revival

Implications - Thanks to vintage-inspired TV shows, the 1960s era is being revived, perhaps not with accuracy, but images of the times are titillating. Men wore suits, women dressed to impress, and martinis were an acceptable lunchtime drink. 60s fever can be taken advantage of by reintroducing old muses, fashions, ads, media, and even technology.
Trend Themes
1. Nostalgia Revival - The current generation is placing more value on styles and designs from the past.
2. Mod Fashion - The popularity of retro TV shows, such as Mad Men, has inspired a resurgence in fashion trends from the 1960s.
3. Vintage Advertising - Businesses are bringing back the styles and tactics used in advertising during the 1960s to appeal to nostalgic consumers.
Industry Implications
1. Fashion - The trend of 60s Mod fashion is a disruptive innovation opportunity for clothing companies that want to sell retro styles to nostalgic customers.
2. Food & Beverage - The trend of 60s-style theme bars is an opportunity for entrepreneurs to create unique and memorable experiences for patrons.
3. Marketing & Advertising - The trend of reviving vintage advertising styles can be an opportunity for businesses to show their history and draw in nostalgic customers.
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 37 Examples:
1,321,254 Total Clicks
Date Range:
Mar 09 — Sep 09
Trending:
Warm
Consumer Insight Topics:

Featured Examples

60s Lifestyle Revival
60s Lifestyle Revival
Mainstream Media Embraces Life in the ‘Mad Men' Era
It seems everything 1960s is coming back into style. Some attribute this phenomenon to the popular television series, Mad Men, which is set in the early 60s and tracks Don Draper as an ad executive. The… MORE
Beehives & Cat Eyes
Beehives & Cat Eyes
Andrey & Lili Channel the Swingin 60s for ‘Vie Privee' Shoot
This photo set by Andrey & Lili is called ‘Vie Privee,’ and it contains two of my favorite fashion phenomena from the 1960s: Beehives and cat eye makeup. In these shots, the model’s eyes are lined dramatically… MORE
Housewife Editorials
Housewife Editorials
Annie Leibovitz Shows the Love Lost Between a 'Mad Men' Couple
For the latest issue of Vanity Fair, photographer Annie Leibovitz photographed Jon Hamm and January Jones, better known as Don and Betty Draper to 'Mad Men' fans. The 'Mad Men' photo shoot by Annie Leibovitz… MORE
Mad Men Fashion Shows
Mad Men Fashion Shows
Academy of Art San Francisco Showcases Retro Looks at NYFW
Amid veteran designers of the fashion world, New York Fashion Week also showcased aspiring fashion dictators. In particular, seven designer disciples from the Academy of Art San Francisco showcased their… MORE
60s Night Life Revival
60s Night Life Revival
New Theme Bars Hit Toronto Inspired by Mad Men and Studio 54
Toronto nightlife just got a lot more interesting with the opening of three new theme bars. Not your cheesy theme bars of old, pain has been taken to create a memorable experience for patrons. Jezebel… MORE
60s Beer Ad Revivals
60s Beer Ad Revivals
Stella Artois Creates a Vintage-Inspired Drink Campaign
I think the resurgence of all things 1960s--from hair to clothes to advertisements--should be called the “Mad Men” phenomenon, and these ads from Stella Artois certainly show that. The retro looking Stella… MORE

Related Examples

2-D Dresses
2-D Dresses
Thakoon Panichgul's Spring 2010 Double-Teamed Print Dresses
Hot Pink Carpet Catwalks
Hot Pink Carpet Catwalks
Zac Posen's Spring 2010 Collection at the Altman Building at NYFW
Space-Age Swimwear
Space-Age Swimwear
Marc Jacobs Tackles Individualism for Spring 2010
Wind-Swept Burlap Fashion
Wind-Swept Burlap Fashion
The Donna Karan Spring 2010 Line is Fluid and Earthy
Haute Headgear
Haute Headgear
Designers Show Whimsical Toppers for Spring 2010
Hieroglyphically Terrific Clothing
Hieroglyphically Terrific Clothing
Ohne Titel's Egypt-Inspired 2010 Spring Fashion
Morbid Muses
Morbid Muses
Ralph Rucci Spring 2010 Fabric Tribute to Pina Bausch
Atomic Attire
Atomic Attire
Erin Fetherston's 2010 Mushroom-Cloud Fashion Collection
Sexy Animal-Wear
Sexy Animal-Wear
Elise Overland's Spring 2010 Leather Laden Line
Customized TV Avatars
Customized TV Avatars
Dyna Moe Illustrations Make Becoming a Mad Men Character Easy
59 Ways to Relive the 1960s and 1970s
59 Ways to Relive the 1960s and 1970s
From Disco & Bohemian Fashion to Retro Home Decor
Masked Domestic Divas
Masked Domestic Divas
‘Desperate Housewives' Brings Glamour to the Laundry Room
15 Massive Hair Trends
15 Massive Hair Trends
From Retro to Futuristic, Bigger is Better
Hot Housewives
Hot Housewives
Italian Vanity Fair Brings Fun to House Chores
play_circle_filled Playboy Costumes
Playboy Costumes
Playboy's New Business Playmate Outfits Created by Rubie's
play_circle_filled Cinematic Beer Virals
Cinematic Beer Virals
Stella Artois ‘Smooth Original' Campaign Exudes French Style
17 Playboy Innovations
17 Playboy Innovations
From Sexy Skateboards to the Playmate of the Year
Micro Angels and Beehives
Micro Angels and Beehives
Vee Speer's 'The Birthday Party' Captures Dressed Up Children
Futuristic Nightclub Facelifts
Futuristic Nightclub Facelifts
Home House Bar's Ultra-Modern Renovation by Zaha Hadid
Blonde Beehive Hairstyles
Blonde Beehive Hairstyles
Guess Spring 2009 Campaign Brings Back 1960s Fashion
50s Housewives Shoots
50s Housewives Shoots
Eva Longoria in Glamour Magazine
Graph-Based Beer Ads
Graph-Based Beer Ads
Goldstar Uses Flow Chart to Outline Your Path to Beervana
play_circle_filled Hoola Hoop Nightclubs
Hoola Hoop Nightclubs
Hoop Dancing Hits Clubs and House Parties
Interactive Papercraft Campaigns
Interactive Papercraft Campaigns
Stella Artois for the Holidays
Eco-Friendly Nightclubs
Eco-Friendly Nightclubs
Greenhouse Opens in NYC (UPDATE)
Risque Matchvertising
Risque Matchvertising
Hot Playboy Ad Starts a Fire
BOOzevertising
BOOzevertising
Halloween Themed Beer Ads
Cone Hair
Cone Hair
Modern Beehives at Deryck Walker Show
play_circle_filled Political Beer Ads
Political Beer Ads
Budweiser “Wassup” Boys Endorse Obama
Pop-Up Shipping Container Nightclubs
Pop-Up Shipping Container Nightclubs
Aqua by Grandstand
Rock 'n' Roll Designer Clubs
Rock 'n' Roll Designer Clubs
Christian Audigier Nightclub in Las Vegas
Censoring Cigarettes
Censoring Cigarettes
iTunes Removes Mad Men Cigarette
Alexander McQueen's Butterfly Hat
Alexander McQueen's Butterfly Hat
Float Like A Butterfly, Sting Like A Beehive
Secret to Retro Beehive
Secret to Retro Beehive
Amy Winehouse Wigs on eBay
play_circle_filled Return of the Beehive
Return of the Beehive
Karl Lagerfeld & Amy Winehouse Bring Back Retro Hair Style
Retro Fashion Tangle
Retro Fashion Tangle
Combining Styles from the 60s & 70s
Pop-Up Nightclubs
Pop-Up Nightclubs
Kubik