Category
Lifestyle
Assisted Choices
Trend cluster
Category
Cone
Cuisine
Shaped foods add visual delight to ordinary acts of consumption.
4.5
Trend score
Trend
What is the Cone Cuisine trend?
Cone Cuisine: While routine behavior often gives consumers more structure in their day-to-day tasks, sticking to simple and repetitive features often leaves consumers feeling indifferent and discouraged. Seeking to make periodic activities more stimulating, consumers are turning to abstract consumption such as oddly shaped foods to add more intrigue to their everyday efforts. This reflects the need for escapism from the mundane, even in the smallest ways.
Trend themes
Themes within the Cone Cuisine trend
Three behaviours holding the trend together01
Abstract Consumption
Consumers are turning to abstract consumption such as oddly shaped foods to add more intrigue to their everyday efforts.
02
Novel Food Formats
Food in new and playful formats such as cones are being introduced to add an element of fun to the consumption experience.
03
Edible Packaging
Cafes are introducing edible cups made out of fried waffle cones to offer a waste-free way to enjoy the beverage and elevate the mundane coffee drinking ritual.
Industry implications
What the Cone Cuisine trend means for industry
Where the trend changes the playbookFor
Food and Beverage
The food and beverage industry can leverage these trends to create unique menu items that offer fun and novelty in food formats.
For
Packaging
Packaging companies can explore edible packaging alternatives to glass and plastic that offer sustainable and unique ways to package and serve food and beverages.
For
Hospitality
Hotels and resorts can leverage these trends to create unique dining experiences that cater to the need for escapism and novelty in the mundane consumption experience.
Trend signals
Trend signals for Cone Cuisine
Trend score 4.5 out of 10, from popularity 63%, activity 64%, freshness 8%.
Popularity63%
Activity64%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Cone Cuisine trend
5 featured examples from Feb 16, 2015 to May 20, 2016CategoryLifestyle
Edible Coffee Cones
Cafe Alfred Coffee is Serving Hot Espresso in Edible Waffle Mugs
The food and beverage industry can explore the use of edible packaging to offer innovative and sustainable alternatives to traditional packaging methods.
CategoryLifestyle
Conical Hazelnut Pancakes
Dominique Ansel Creates a Special Nutella Pancake Cone
Food and beverage companies can experiment with new flavor combinations and product presentations to create exciting new products for consumers.
CategoryLifestyle
Cake-Filled Cones
This Dish Puts a New Spin on Traditional Birthday Cake
Quick service restaurants like Sonic can benefit from exploring and developing new dessert products like cake-filled cones to attract customers and increase sales.
CategoryLifestyle
Savory Chicken Cones
'Swiss Chickornetto' Snacks are Dressed Up Like Ice Cream Treats
Innovative restaurants can experiment with savory dessert options that surprise and delight customers with their unique presentation.
CategoryLifestyle
Meatball Pasta Cones
This Reinterpretation on the Ice Cream Cone is a Savory Dish
Fast food restaurants can incorporate savory cone dishes to add a new dimension to their menus and attract consumers seeking novel experiences.
