Brands make use of ethical materials to appeal to a multitude of demographics
Implications - As the eco movement wavers on, consumers are looking for products that are sustainable and chic, which is being addressed with ethical animal materials in fashion. This shift resonates with consumers on the hunt for excess, but without the associated guilt of cruel or environmentally irresponsible goods.
Trend Themes
1. Ethical Animal Materials - Consumers are looking for sustainable and chic products, resulting in ethical animal materials in fashion and accessories.
2. Repurposing and Upcycling - Companies are focusing on repurposing and upcycling materials to create unique and sustainable products.
3. Cruelty-free Fashion - Cruelty-free fashion is becoming more popular as consumers seek to purchase products that are both ethical and chic.
Industry Implications
1. Fashion - Ethical and sustainable fashion is a growing industry as consumers show increasing concern for the environment and animal welfare.
2. Accessories - Repurposed and upcycled accessories are on the rise, providing an opportunity for innovative and eco-friendly designs.
3. Pet Fashion - Pet fashion is evolving to be more ethical and sustainable as consumers show a desire to purchase products that are both fashionable and responsible.
4 Featured, 34 Examples:
281,514 Total Clicks
Date Range:
Nov 13 — Dec 14
Trending:
Warm
Consumer Insight Topics:
