Category
Lifestyle
Assisted Choices
Trend cluster
Category
Realistic
Escapsim
Media adopts accuracy as a means to entertain generations bored with fantasy.
3.4
Trend score
Trend
What is the Realistic Escapsim trend?
Realistic Escapsim: The entertainment industry is fueled by the overarching themes of fantasy and escapism, but the modern consumer is growing tired of the imaginative and instead becoming obsessed with the accurate. Real life proves to be the most appealing concept for consumers that prefer the themes of money problems and civil unrest over inflated celebrity culture or fictional characters.
Trend themes
Themes within the Realistic Escapsim trend
Three behaviours holding the trend together01
Realism Entertainment
Entertainment industry is shifting towards producing realistic content to appeal to consumers who prefer themes of money problems and civil unrest over inflated celebrity culture or fictional characters.
02
Candid Backstage Pictures
Celebrity photographers are capturing more personal and candid moments to highlight an emotional side of celebrities that many of their fans never see.
03
Satirical Parodies
Satirical parodies, using popular culture to raise awareness to socio-economic issues, resonate with many viewers, especially students with debt.
Industry implications
What the Realistic Escapsim trend means for industry
Where the trend changes the playbookFor
Entertainment Industry
The entertainment industry can reference the trend of realistic content to capture the attention of consumers who prefer themes of realism and social justice.
For
Celebrity Photography
Celebrity photographers can reference the trend of capturing personal and candid moments to highlight the emotional side of their subjects.
For
Parody Industry
The parody industry can reference the trend of using popular culture to raise awareness on socio-economic issues to create disruptive forms of entertainment.
Trend signals
Trend signals for Realistic Escapsim
Trend score 3.4 out of 10, from popularity 48%, activity 47%, freshness 8%.
Popularity48%
Activity47%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Realistic Escapsim trend
6 featured examples from Apr 8 to Apr 22, 2014CategoryPop Culture
Asianic Protest Editorials
'SHUT DOWN' by Tom Potisit and Marty Angsakul Highlights Social Issues
The art and photography industry can explore new ways of collaboration to create impactful projects that address social and environmental issues.
CategoryFashion
Candid Backstage Celebrity Pictures
Terry Richardson Took These Lady Gaga Photos Backstage
As technology evolves and consumers demand more personal and authentic content, there is an opportunity for photographers to specialize in candid, behind-the-scenes photography fo…
CategoryPop Culture
Fake Royal Family Selfies
This Regal Selfie Was Unfortunately Just Snapped by Royal Look-Alikes
Opportunity to provide look-alike photography services for special events and marketing campaigns.
CategoryPop Culture
Medieval Pop Culture Parodies
The Game of Thrones News Pictures Show How GOT Would Be Covered
Disruptive innovation opportunity: Embrace the popularity of medieval pop culture parodies and invest in creating original content that appeals to fans of both historical and mode…
CategoryPop Culture
Scientifically Accurate Cartoon Sponges
Fox ADHD Gets Realistic with Its Depiction of Spongebob
Opportunity for animation studios to venture into creating more realistic and satirical content for children.
CategoryPop Culture
Debt-Themed Pop Parodies
This Partition Parody Laments Your Student Loan Woes
Opportunity for disruptive innovation: Developing advanced student loan management tools and platforms to streamline the loan repayment process.
