Brands curate subscriptions for consumers seeking professional clothing
Implications - Fashion brands are offering increasingly specific subscription services, with those that offer professional or formal clothing being one of those emerging options. These services give time-conscious, professional consumers the ability to curate their personal styles in a way that is both convenient and customized, often even more than in-store shopping experiences due to subscriptions' individualized screening systems.
Workshop Question - How could your brand offer curated, simplified versions of the products/services it sells?
Trend Themes
1. Customized/personalized Subscription Boxes - Fashion brands are offering personalized subscription services that meet specific needs of time-conscious consumers, resulting in increased convenience and customized experiences.
2. AI-assisted Personal Styling - Companies are leveraging AI to curate personalized styles for consumers, creating an opportunity to provide more efficient and effective personal styling services.
3. Affordable Maternity Clothing Subscription Boxes - Subscription services for affordable maternity clothing are increasingly popular as they provide an easy and sustainable solution for pregnant women who want to stay fashionable.
Industry Implications
1. Fashion - Fashion companies are exploring new approaches to delivering highly personalized and convenient fashion options via subscription services and AI-driven personal styling.
2. E-commerce - E-commerce companies are leveraging subscription services to offer customized, personalized experiences to customers for increased loyalty and more efficient services.
3. Retail - Retail companies are exploring new ways to offer affordable and convenient services to time-conscious customers, such as personalized subscription services and improved personal styling assistance.
4 Featured, 35 Examples:
60,745 Total Clicks
Date Range:
Apr 18 — Jun 18
Trending:
Warm
Consumer Insight Topics:
