Millennials confront professional stereotypes with personal branding tools
Implications - Millennials entering the workforce may be shaping the employment landscape, but they also face challenges when it comes to conventional business standards. In an effort to combat generational stereotypes, many millennials have turned to resources that help them develop a business identity, both on and offline. Millennials strongly understand the concept of personal branding, and growing their professional presence is one way they're learning to succeed.
Workshop Question - What is your brand doing to tap into the needs of millennials?