Powdered Pigment

Powder-to-cream cosmetic items are becoming increasingly popular

Implications - Cosmetic and skin care brands are offering powder-to-cream formulations in various products, offering a combination of function and novelty in the items they sell. These items are able to appeal to consumers who value the process of makeup application as much as they do the end result.

Workshop Question - How could your brand enhance user experience in the products/services it offers?
SCORE 5
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24,908 Total Clicks
Jan 17 - Jul 18
This Year and Mild
FashionCosmetics
Featured Examples
Affordable Powder Cream Lipsticks - NYX's 'Powder Puff Lippie' Has a Lightweight and Natural Finish
SCORE 5.4
Warm 428 Clicks Pub: Jan 5, 18
Affordable Powder Cream Lipsticks
NYX's 'Powder Puff Lippie' Has a Lightweight and Natural Finish
Those who like the look lipsticks give but not the uncomfortable feel and hassle that’s often associated with them are likely to appreciate the new ‘Powder Puff Lippies’ from NYX.... [More]
Seasonal Powdered Lipsticks - Clinique's New 'Pop Lip Shadow' Line is Perfect for the Fall
SCORE 4.2
Average 250 Clicks Pub: Oct 27, 17
Seasonal Powdered Lipsticks
Clinique's New 'Pop Lip Shadow' Line is Perfect for the Fall
In order to get consumers more excited about the change in aesthetics that the fall season brings, Clinique launched a series of fresh shades of its ‘Pop Lip Shadow’ lipsticks. Unlike... [More]
Transformative Cosmetic Enhancers - PÜR Cosmetics' Turns Makeup and Skincare Into Beauty Boosters
SCORE 3.9
This Year and Mild 951 Clicks Pub: Feb 12, 18
Transformative Cosmetic Enhancers
PÜR Cosmetics' Turns Makeup and Skincare Into Beauty Boosters
To help consumers make the most of their existing skincare routines, a number of liquid “enhancers” or beauty boosters have been launched over the past few years in dropper bottles—products... [More]
Powdered Pigment Lipsticks - CLE Cosmetics' Powder Lipstick Melts When Pressed Into the Skin
SCORE 3.1
Mild 320 Clicks Pub: Jan 18, 17
Powdered Pigment Lipsticks
CLE Cosmetics' Powder Lipstick Melts When Pressed Into the Skin
Innovation across the beauty industry has made it possible to apply lipstick in a number of unique ways, but California-based CLE (Creative Lass Esthetic) Cosmetics’ introduces something... [More]
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