Powdered Pigment Lipsticks

CLE Cosmetics' Powder Lipstick Melts When Pressed Into the Skin

Innovation across the beauty industry has made it possible to apply lipstick in a number of unique ways, but California-based CLE (Creative Lass Esthetic) Cosmetics' introduces something entirely new with its powder lipstick.

While the product is branded as a 'Melting Lip Powder,' it can also be used to bring a rich, rosy hue to the cheeks. When the powder comes into contact with the skin, it sinks in like a stain, but leaves a matte finish. As well as providing a fascinating method of application, the powdered lip products also offer customization. As CLE Cosmetics sells shades like Barbie Pink, Milk Choco and Ultra Summer, these could be mixed and matched in a number of ways to create countless custom beauty looks and gradient finishes.

Innovative Lipstick Application
CLE Cosmetics' powder lipstick introduces a new method of application that melts when pressed into the skin.
Multi-purpose Cosmetic Products
CLE Cosmetics' powder lipstick can also be used as a cheek stain, offering versatility and convenience to beauty enthusiasts.
Customizable Beauty Products
CLE Cosmetics' powdered lip products allow for mixing and matching of shades to create personalized beauty looks and gradient finishes.

Industries Being Reshaped

Cosmetics Industry
The introduction of CLE Cosmetics' powder lipstick showcases the potential for innovative and multi-purpose products in the cosmetics industry.
Beauty and Skincare
CLE Cosmetics' powder lipstick is a disruptive innovation in the beauty and skincare industry, providing a unique method of application and customization.
Makeup Artistry
CLE Cosmetics' powdered lip products offer makeup artists the opportunity to create endless custom beauty looks and gradient finishes for their clients.
SCORE
2.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 54%
Freshness 8%

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