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Pop Culture Energy

Energy supplements promise mythical levels of energy through comical marketing

Implications - Stepping away from the promises of natural energy sources, health supplements are utilizing superhuman characters as a means to market the products. Branding beverages in the likeness of superheroes creates the connection between the character and vitality before then being associated with the product and how it can offer a larger-than-life benefit, speaking to the power of personifying in marketing.
4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 25 Examples:
336,299 Total Clicks
Date Range:
Jan 13 — Jan 14
Trending:
Average

Featured Examples

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