Toys educate and entertain with aspects of real life for mature children
Implications - The notion of role playing is given a hyper-realistic overhaul as toys imitate aspects of real life to effectively educate children on modern life. As childhood maturity levels continue to rise and seemingly boring topics like politics or domestic life become entertaining, the imitation of reality via toys and play increases the need for parental intervention for explanation.
Trend Themes
1. Hyper-realistic Play - Toys that imitate aspects of real life for educational purposes create opportunities for disruption in children's learning and development.
2. Combining Functionality and Play - The blending of play and practicality presents opportunities for innovative designs in toy products.
3. Nostalgia-inspired Products - Toys that tap into the emotional and sentimental aspects of childhood experiences have the potential to attract consumers, especially millennials.
Industry Implications
1. Educational Toys - The realistic imitation of real-life situations in educational toys presents opportunities for creating experiences that foster children's development.
2. Kitchen Utensils - Functional toys can disrupt homemaking products by developing designs that cater to specific demographics, such as LEGO fans.
3. Collectibles and Nostalgia Products - Nostalgia-inspired toys and collectibles can attract unique demographics and create brand loyalty through emotional connection.
6 Featured, 54 Examples:
457,334 Total Clicks
Date Range:
Apr 13 — May 14
Trending:
Average
Consumer Insight Topics:
