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Pet Humanization

Products traditionally reserved for humans are expanding into the animal world

Implications - People are increasingly treating animals like people, from wild birds and squirrels on birth control to bundling pets in Doggy Diapers similar to those worn by human infants. Pet fashion has advanced from knit sweaters to lace up sneakers and even wigs for dogs. This growing niche provides a major opportunity for companies willing to go animal
14 Featured
247,451 Total Clicks
Date Range:
Feb 07 — Nov 07
Consumer Insight Topics:

Featured Examples

Sex Dolls For Dogs
Sex Dolls For Dogs
Is your dog always trying to hump your leg? Are you always trying to peel your pooch off child and guests? Well, maybe its time to get your dog its own sexdoll. Gizmodo noted, "It's shaped like a dog… MORE
Doggy Diapers
Doggy Diapers
The Wizzer Belly Band
It's a guy thing. Now you won't have to apologize for little accidents when your canine companion decides to water your friend's sofa. The Wizzer Belly Band is a strap that velcros around your dog's waist… MORE
Fetch A Bubble
Fetch A Bubble
Chicken Scented Bubbles For Your Dog
One of the most bizarre pet toys out there is the new Gazillion Fetch a Bubble Machine by Gazillion. Loaded with chicken scented bubble solution, this gadget will amuse your pet by billowing out a bounty… MORE
Pet Bird Diapers
Pet Bird Diapers
FlightSuits With "Poop Pouch"
Holy crap. When you thought pet products couldn't get more ridiculous, along comes the diaper for pet birds. The reusable FlightSuits are intended for indoor and outdoor use, and have patented "poop pouches."… MORE
play_circle_filled Birth Control For Squirrels
Birth Control For Squirrels
UK Sterilization Plan
In order to control the rapidly growing squirrel population, the UK is looking to have the rodents sterilized. With over five million grey squirrels darting about Britain, the government has decided to… MORE
play_circle_filled Birth Control Pill For Pigeons
Birth Control Pill For Pigeons
Hollywood Birds on OvoControl P
The birds are taking over! Hollywood has decided to put a stop to the outrageous growth of the pigeon population, and have decided that feeding them birth control pills is the answer. Mixed in with seeds,… MORE
Testicular Implants For Neutered Pets
Pet owners who feel guilty for neutering their pets can now pay up for testicular implants thanks to Neuticles. The makers of Neuticals play upon pet owners emotions by claiming that their product will… MORE
Doggie Beer
Doggie Beer
Kwispelbier for Your Dog and Maybe You
For beer lovers and thirsty dogs, there is now an option for hanging out together and sharing a brew. Let the party begin. According to newsbbc, "A small brewery in the Netherlands has launched a new beer… MORE
Birth Control For Insects
Birth Control For Insects
Controlling Creepy Crawlers
Many people will agree there is little more disturbing that a huge cluster of insect eggs. Thankfully, scientists are working on a form of birth control for creepy crawlers. “Scientists found a molecular… MORE
Nursing Home for Dogs
Nursing Home for Dogs
Japan Teaches New Tricks to Old Dogs
Japan is opening the first nursing home for dogs. Priced at just $850 per month, the Soladi home provides the utmost care and service for your best friend. Aside from round-the-clock visits and doctor… MORE
Sexy Beast
Sexy Beast
Fragrance for Dogs
The Sexy Beast Signature Fragrance is not your typical dog fragrance. This is a luscious, warm, gourmand scent that you will want to wear yourself. "The Sexy Beast Fragrance is the latest craze among… MORE
Ice Cream For Dogs
Ice Cream For Dogs
Wanko No Ice
Ever been horrified when you see dogs taking a lick of their master's ice cream cone? Roles may be reversing soon, and it could be us humans asking Fido for a taste! Everyone benefits from cooling refreshers… MORE
Orthopedic Foam Bed For Spoiled Pooches
Orthopedic Foam Bed For Spoiled Pooches
eMattress Luxury Dog Bed
Fido no longer has an excuse to hog your bed! Now there is a high-density, orthopedic foam bed just for pets. Your spoiled little pooch can have his own luxury bed covered in 100% natural virgin sheep… MORE
Cats As Nursing Home Staff
Cats As Nursing Home Staff
Feline Grim Reaper Predicts Death 25 Times in a Row
When Oscar the cat curls up on someone’s bed, its time to call their loved ones and light up the Vacancy sign. The nursing home staff adopted the cat as a kitten and she made the rounds with them. After… MORE