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Personalized Play

Custom toys satisfy parental demand for one-of-a-kind developmental play

Implications - The toy industry is saturated with unique options for children of all ages, but the demand to have one-of-a-kind creations is driving up the number of brands delivering items that are customized to the exact experience desired by parents. Pushing interactivity and shared playtime, the designs push in a more exact direction for parents who want to custom-tailor childrearing to be precisely what's desired as opposed to leaving playtime to imagination alone.
Trend Themes
1. Personalized Play - With the rise of personalized play, businesses can innovate with customized toy or game designs, such as illustrated child bikes or child-designed stuffed toys, to engage young customers and make playtime more interactive.
2. Custom Storytelling - Custom books designed for children, like Lostmy.name, encourages a love of reading and helps children learn their alphabet letters in a unique way, creating opportunities for businesses to offer personalized, educational stories or activities and toys that are both fun and informative.
3. Interactive Walls - Magnetic wallpaper, like that from Sian Zeng, allows kids to customize their space and tell stories on their walls, providing businesses with a chance to develop interactive walls or surfaces for children's learning or playtime.
Industry Implications
1. Toy Industry - With the rise of personalized play, the toy industry can innovate with customized toy designs, such as personalized stuffed toys or illustrated child bikes, to engage young customers and make playtime more interactive.
2. Book Publishing Industry - Customized children’s book publishers, such as Lostmy.name, can take a unique approach to education and play by creating personalized, educational stories that make learning and playtime more engaging for children.
3. Design Industry - With the rise of interactive walls, the design industry can create new and interactive surfaces using methods and materials, such as illustrated magnetic wallpaper, that engage children in creative storytelling and learning activities.
2.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 53 Examples:
731,984 Total Clicks
Date Range:
Feb 13 — Feb 14
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Coloring Book Cardboard Chairs
Coloring Book Cardboard Chairs
The Chateau De Versailles Sells a Cardboard Chair for Kids
This cardboard chair for kids is sold through the Château de Versailles boutique. The design of this throne is incredibly green: the cardboard is recyclable, made from a sustainably sourced forest,... MORE
Personalized Children's Storybooks
Personalized Children's Storybooks
Each Lostmy.name Custom Story Book is Tailored by Name
Lostmy.name makes custom story book adventures for kids age two to six, which focuses on helping them to learn the alphabet letters that make up their own names. There are a ton of alphabet books... MORE
Fruity Toddler Tricycles
Fruity Toddler Tricycles
Illustrator Coralie Bickford-Smith Creates a Playful Child Bike Design
Coralie Bickford-Smith is a renowned illustrator who has designed books for Penguin and has now created a customized child bike pattern for Wishbone Design. The 2Modern Blog states that her theme... MORE
Playful Magnet Wallpaper
Playful Magnet Wallpaper
The Magnetic Wallpaper by Sian Zeng Allows Kids to Customize Their Room
This magnetic wallpaper encourages creativity and imagination. This cover extends 10 meters in length and has a width of 52 centimeters so kids will have plenty of space to explore and play. The... MORE
Custom Kids Stories
Custom Kids Stories
'I See Me' Books Creates Personalized Books for Children
Personalized books for children are thoughtful options for any special occasion. ‘I See Me’ creates a variety of books on a range of topics and storylines including being a super... MORE
Child-Designed Stuffed Toys
Child-Designed Stuffed Toys
The Pofuff Shop Turns Children's Drawings Into Real Stuffed Toys
Take your kids’ drawings of animals, people and creatures and turn them into one-of-a-kind cuddly stuffed animals. Etsy shop Pofuff gives children the creative power to bring their drawings... MORE

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