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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,375 more

Milestone Social

The competitive older Millennial is satiated with adult achievement-sharing sites

Implications - The Millennial generation is the largest in North American history; Trend Hunter splits the group into micro generations, identifying the 'Pro Millennial' as the oldest. The Pro Millennial uses social media more competitively than other Millennial groups as it entered into their lives during early adulthood when future planning was already a focus. Social media sites that enable milestone sharing appeal to this generation as they provide an opportunity to share more meaningful content they can be proud of.
Workshop Question - How are you appealing to the Pro Millennial's competitive nature?
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
130,529 Total Clicks
Date Range:
Jul 16 — Aug 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

Slim Proposal-Streaming Cases
Slim Proposal-Streaming Cases
This Thin Engagement Ring Box Broadcasts Proposals to Social Media
This thin engagement ring box not only features a more discreet design, it also doubles as a phone cover that is capable of capturing your proposal live. Designed by James Ambler and Keith Glickman,... MORE
VR Personal Memories
VR Personal Memories
The Facebook VR Memories Feature Presents Photos in a 3D Space
The new Facebook VR Memories feature utilizes AI to convert 2D photos and videos into a virtual 3D space. Debuted at Facebook’s F8 conference, this new VR feature showcases Facebook’s... MORE
Familial Memory Diary Apps
Familial Memory Diary Apps
The 'MyBabyBio' Online Baby Diary Keeps Memories Private and Secure
The rise of sharenting (parents who overshare pictures and updates of their kids on social media) has created newfound worries about privacy, so the ‘MyBabyBio’ app is an online baby... MORE
Social Investment-Sharing Platforms
Social Investment-Sharing Platforms
'MoneyGoat' Helps Users Share Tips and Info for Easy Investing
Knowing how to properly invest comes with time and experience, but the ‘MoneyGoat’ platform aims to help speed things up for those who want a better way to find the best opportunities to... MORE
Corporate Culture Social Media
Corporate Culture Social Media
Pandora Shows Its Organizational Culture On Twitter
When people think of corporate culture social media, they might assume that it would be filled with client-facing promotions. Though that may be the case most of the time, the ‘Life @ Pandora&#... MORE
Wedding-Rating Sites
Wedding-Rating Sites
'Hell of a Wedding' Lets Users Anonymously Vote on Wedding Stories
Not every marriage starts with a fairytale wedding. In fact, with free-flowing of booze and family drama, most have some juicy (or downright disastrous) wedding stories that occur.  ‘... MORE

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