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Complementary Product Innovation

First the iPod and now the iMac demonstrate product inspiration

Implications - has proven an ability to evoke desire. More interestingly, Apple has inspired designers to create complementary accessories, fashion items and similarly designed products.
11 Featured
92,640 Total Clicks
Date Range:
Jan 08 — Sep 08
Consumer Insight Topics:

Featured Examples

play_circle_filled MacBook Air
MacBook Air
World's Thinnest Notebook + Hottest Laptop of 2008
The new MacBook Air was announced by Steve Jobs of Apple at MacWorld. The MacBook Air is now the world's thinnest notebook, and sure the be the hottest laptop of 2008. The laptop features a very smooth… MORE
Ultra Thin Notebooks
Ultra Thin Notebooks
Envy 133
The carbon-fiber Envy 133 by Voodoo will provide some serious competition for Apple’s MacBook Air and Lenovo’s X300. I have to say that even though I am a big Apple fanboy, I would surely go for the… MORE
Apple Commercials Boost Artists
Apple Commercials Boost Artists
Yael Naim Soars Thanks To MacBook Air Ad
The Apple commercial trend is becoming very consistent. One day Apple uses a song in a new commercial, and the next day, the song instantly flies up the charts selling downloads like hot cakes. The newest… MORE
Tote Inspired by Manila Envelope
Tote Inspired by Manila Envelope
Mac Bag for Macbook Air
The thinness of the new Macbook Air, and its ability to fit into a manila envelope (as illustrated in its commercial) inspired this carrying case design by London-based designer Michael Leung. The Mac… MORE
Custom Color Jobs For Your Tech
Custom Color Jobs For Your Tech
An item that is inseparable from the geek lifestyle: a MacBook. Or dreaming about a MacBook. Or if you’re like me, it’s dreaming of a baby blue (as blue is the new pink, for your information) MacBook.… MORE
Laptop Condoms
Laptop Condoms
Will This Actually Protect Your Macbook Air?
The Boa Fashion Sleeve is a less than a millimeter thick form-fitting sleeve that hugs the contours of your MacBook Air. It keeps your machine protected while still looking sexy and elegant... Although,… MORE
MacBook Air Sleeve
MacBook Air Sleeve
Fleece-Lined Envelope
Drooling over Apple's uber-buzzed MacBook Air? As will all hot new products, accessories and add-on never take long to follow. At CES, Steve Jobs pulled the Air out of a manila envelope for its world debut.… MORE
MacBook Air Cases
MacBook Air Cases
The Shield
I am of the mindset that if you buy an ultra slim and beautiful gadget, you should enjoy its beauty and do not uglify it with a case. However, if you own a Macbook Air and MUST protect it, the MacBook… MORE
Size Zero Wars
Size Zero Wars
MacBook Air vs. Lenovo X300
While I love love Apple's MacBook Air, I can't help but feel iffy about its anti-productive lack of a CD/DVD drive, an Ethernet port, and its lonely usb port. Air now has some serious competition in the… MORE
Leather Macbook Air Sleeve
Leather Macbook Air Sleeve
Kinky Air Manila
Thy Air Manila by Civilian Lab takes the design of the iconic manila envelope and applies it to a stylish high-end Macbook Air sleeve. Black soft leather with 5mm padding and fuzzy inside liner provide… MORE
Laptop Sleeping Bags
Laptop Sleeping Bags
The Mini Sleeping Bag Air
The Mini Sleeping Bag air is a cute idea designed and built to fit Macbook Air. Forget about the brown envelope hype and its imitations,start carrying the sleeping bag air mini to catch some stare from… MORE

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