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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,662 more

Auto Aesthetic

Companies are launching home products made to resemble luxury vehicles

Trend - Companies are increasingly releasing products that are designed to resemble luxury cars. These products have functional uses as speakers or coffee machines, but provide an aesthetic that brakes convention. The products look like different aspects of cars including everything from engines to tailpipes.

Insight - Car-enthusiast consumers often see their vehicle as more than a means of transportation, and have a deep appreciation for the mechanical workings of a car. Often these consumers are well versed about the different components of their favorite luxury vehicles and the tasks they perform. This interest in cars can be a defining characteristic for some, who may wish to integrate it into other areas of their life.
Workshop Question - How can your organization appeal to consumers with niche interests?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
39,851 Total Clicks
Date Range:
May 19 — Jun 20
Trending:
This Month and Warm
Consumer Insight Topics:

Featured Examples

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