Category
Business
Assisted Conversion
Trend cluster
Category
Lifestyle
Dining
Retail dining offers consumers an all-around experience.
5.5
Trend score
Trend
What is the Lifestyle Dining trend?
Lifestyle Dining: Far from providing a one-stop shop for time-strapped consumers, hybridized retail-dining spaces act as an all-encompassing lifestyle experience for consumers who wish to linger and enjoy the occasion of eating out. These spaces indicate a new era of dining; one that is not limited to food and beverage, but instead revolves around creating a much larger, community-oriented experience.
Trend themes
Themes within the Lifestyle Dining trend
Three behaviours holding the trend together01
Lifestyle Dining
The shift towards retail-dining spaces indicates a new era of dining that revolves around creating a much larger, community-oriented experience.
02
Hybridized Retail
The rise of hybridized retail and hospitality spaces creates opportunities for businesses to provide an all-encompassing lifestyle experience for consumers who wish to linger and enjoy their time shopping or dining.
03
Multi-Level Dining and Retail Spaces
Multi-level dining and retail spaces that are carefully designed to create a unique shopping and dining experience for consumers are becoming more popular, allowing brands to connect more deeply with their customers.
Industry implications
What the Lifestyle Dining trend means for industry
Where the trend changes the playbookFor
Restaurants and Food Service
Restaurants and food service businesses can explore the potential of hybridized dining spaces and multi-level experiences to provide more value and a higher level of service to customers.
For
Retail and Fashion
Retail and fashion businesses can benefit from the rise of hybridized retail and hospitality spaces that offer an all-around experience for consumers who are looking for more than just shopping.
For
Architecture and Interior Design
As the demand for multi-level dining and retail spaces increase, architecture and interior design firms can provide innovative, functional, and aesthetically appealing designs that maximize the use of the space and create unique experiences for consumers.
Workshop question
How could your brand foster a sense of community?
Trend signals
Trend signals for Lifestyle Dining
Trend score 5.5 out of 10, from popularity 77%, activity 80%, freshness 8%.
Popularity77%
Activity80%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Lifestyle Dining trend
7 featured examples from Apr 28, 2015 to Apr 13, 2016CategoryArt & Design
Second-Hand Clothing Cafes
The Newly Opened 'Pass the Baton' in Kyoto Also Has a Cafe
Integrating upcycling and reclaimed fashion into stores can offer differentiation in a crowded market and appeal to consumers looking for sustainable and unique clothing options.
CategoryMarketing
Department Store Food Halls
The Fenwick Food Hall Has Opened in the Brand's Original Store
Disruptive innovation opportunity: Incorporate food halls into retail spaces to drive foot traffic and increase consumer engagement.
CategoryFashion
Clothing Store Diners
This New Concept Store by Urban Outfitters is a Food Court Eatery
Retailers can disrupt the traditional shopping experience by integrating in-store dining options that enhance consumer engagement.
CategoryArt & Design
Department Store Cafes
Target Unveiled Its New Store Layouts that Incorporate Large In-Store Cafes
Department stores can implement the trend of in-store cafes in their physical locations.
CategoryFashion
Hybrid Bistro-Sneaker Shops
KNOCK Kitchen & Kicks Combines a Love of Good Food and Sneakers
There is an increasing opportunity to partner with companies outside of the food and beverage industry to create hybrid retail spaces.
CategoryLifestyle
Tropical Bar Retailers
This Multi Level Restaurant and Retail Shop Creates a Relaxing Atmosphere
Retailers can create multi-level spaces that offer a unique and immersive shopping experience combined with dining or entertainment to attract customers.
CategoryLifestyle
Senior Citizen Restaurant Pop-Ups
Oma's Pop-Up Serves as a Social Reintegration for Grandparents
Hospitality and food service industry can explore similar pop-up concepts to create social opportunities for elderly customers.
