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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,984 more

Kelp Textile

Brands create materials for clothing and blankets out of seaweed-based fibers

Implications - Just like it's being used to create packaging and beverages, seaweed is now becoming the primary material for some clothing and textile brands looking to offer attractive, sustainable items. This shift comes as sustainable consumption is no longer the second-best choice over convenience and aesthetic, as brands merge eco design with the style sensibilities of modern consumers.
Workshop Question - How could your brand better prioritize sustainable production?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
70,205 Total Clicks
Date Range:
Dec 17 — Jun 19
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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