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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,250 more

Behavioral In-Store

Retailers reduce marketing costs through small-scale techniques

Implications - In an effort to cut down on marketing costs, retailers are implementing in-store techniques that encourage impulse purchases. Either through the use of automated screens, or educational store designs, this approach bypasses costly out-of-home campaigns with more targeted content. Ultimately, this progression is an example of the ways in which retail environments are being redesigned to better address evolving shopping behavior.
Workshop Question - How could you adjust your brand or product to encourage impulsive engagement from consumers?
5.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
1,051,128 Total Clicks
Date Range:
Jul 15 — Dec 15
Trending:
Warm
Consumer Insight Topics:

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