Multimedia simulations appeal to escapism
Implications - As consumers become desensitized to free online entertainment, the bar is raised higher for stimulation, spawning entirely immersive environments. More akin to something seen at an amusement park, these holistic exhibitions combine technology, decor, and more for a detailed transportive experience appealing to a need for escapism.
Trend Themes
1. Immersive AR/VR Experiences - Creating unparalleled and fully immersive experiences that use cutting-edge technology to transport users to different worlds.
2. Use of Light in Installations - Using light and color to create unique and immersive installations that transform spaces.
3. Interactive and Haunting Art Installations - Transforming traditional art experiences and engaging viewers by creating enthralling, fully immersive and sometimes haunting art installations.
Industry Implications
1. Entertainment and Media - Companies in these industries can use immersive AR/VR experiences to tell stories and engage users in new ways.
2. Art and Design - Artists and designers can take inspiration from the use of light and color in installations to create immersive visual experiences.
3. Hospitality - The hospitality industry can reference these immersive experiences for innovative ways to engage and entertain guests.
6 Featured, 52 Examples:
367,425 Total Clicks
Date Range:
Oct 14 — Mar 15
Trending:
Warm
Consumer Insight Topics:
