Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,351 more

Hyper-Natural Skincare

The beauty industry leverages naturally occurring ingredients

Trend - Though chemicals commonly referred to as "actives" have served as star ingredients in skincare over the last few years, more movement toward ingredients that naturally occur in the skin already can be observed. The use of these biologically familiar ingredients -- such as hyaluronic acid, collagen, or allantoin -- is more conducive to skin health than skin improvement.

Insight - Millennials -- mostly women -- who ascribe to the largely Internet-driven movement of empowered consumption have turned industries that were once rooted in self-criticism into opportunities for self-care. This has shifted their perspective on what the ideal product should offer. Though female consumers once responded to products that promised to bring them closer to an objective beauty ideal, they are now seeking products that turn them into the healthiest version of themselves.
Workshop Question - How can your product or service better empower your customers?
6.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
19,142 Total Clicks
Date Range:
Nov 18 — Jan 20
Trending:
Fresh and Mild
Consumer Insight Topics:

Featured Examples

play_circle_filled Luxury Paeonia-Infused Primers
Luxury Paeonia-Infused Primers
JUNO & Co. Recently Launched the Ultra-Hydrating Moonshine Primer
The luxury beauty brand, JUNO & Co., recently expanded its product range with the introduction of the new Moonshine Primer. This breathable primer effectively hydrates your skin while... MORE
Comically Oversized Lip Masks
Comically Oversized Lip Masks
Petite Amie Skincare's Mask for Lips Soothes Chapping & Dehydration
Petit Amie Skincare created a cleanly formulated comic-style mask for lips that specifically helps to soothe chapping and dehydration. The single-use Hey! Repairing Lip Mask boasts an oversized... MORE
Hyaluronic Acid-Infused Plumping Creams
Hyaluronic Acid-Infused Plumping Creams
The Better Skin Mirakle Cream is Now Available at Costco
Those looking to unveil beautiful and radiant skin may want to consider The Better Skin Co’s award-winning and clinically tested Mirakle Cream. This cutting-edge beauty product is made with toxic-... MORE
Glowing Anti-Aging Eye Masks
Glowing Anti-Aging Eye Masks
Joanna Vargas' Forever Glow Mask Replenishes the Skin's Eye Areas
The ‘Bright Eye Hydrating Mask’ by Joanna Vargas is formulated to replenish the sensitive skin around the eyes, to give it a radiating finish. It gives it added moisture using a peptide... MORE
Nourishing Crystal-Infused Lip Plumps
Nourishing Crystal-Infused Lip Plumps
skinChemists' Rose Quartz Product is Protective & Affordable
skinChemists launches a Rose Quartz Youth Defence Lip Plump that has been designed to provide protection from UV rays and free radicals. In addition, the product boasts a highly nourishing formula... MORE
Collagen-Infused Foundations
Collagen-Infused Foundations
Maybelline New York's Foundation for Hydration Has Hyaluronic Acid
In 2020, consumers can expect to see the lines between makeup and skincare blurred with products like primers, setting powders and foundation for hydration. One of the newest products to be released... MORE

Related Trend Reports & Custom Market Research

Related Examples

Specialized Skincare Primers
Specialized Skincare Primers
Laura Mercier's Pure Canvas Primers Aim to Improve Complexions
Oil Control Primers
Oil Control Primers
GLAMGLOW's SUPERMATTIFY Bridges Skincare and Makeup
Mattifying Setting Sprays
Mattifying Setting Sprays
Urban Decay's All Nighter Ultra Matte Setting Spray is Here for NYE
K-Beauty Anti-Pollutant Skincare
K-Beauty Anti-Pollutant Skincare
Millennial Grass' Primer, Serum and Face Mask are Protective
Free-From Drugstore Cosmetics
Free-From Drugstore Cosmetics
Clean Fresh by CoverGirl is Vegan, Cruelty-Free & Clean
Wellness-Focused Hemp Skincare
Wellness-Focused Hemp Skincare
The Mindful 5 by Smashbox Highlights Five Functional Ingredients
Stardust-Infused Moisturizers
Stardust-Infused Moisturizers
Too Faced's HangoverRx Pillow Cream is Made with a Meteor's Minerals
play_circle_filled Calming Banana Creams
Calming Banana Creams
Glow Recipe's Banana Soufflé Moisture Cream Soothes Stressed Skin
Charitable Cosmetic Initiatives
Charitable Cosmetic Initiatives
Lush Cosmetics is Giving Back By Matching Charity Pot Purchases
Cannabis Eye Creams
Cannabis Eye Creams
The Biotulin eyeMATRIX Cream Reduces Up to 25% of Wrinkles in One Hour
Winter Rescue Gift Sets
Winter Rescue Gift Sets
L'Occitane's New Winter Rescue Kit is the Perfect Holiday Gift
Pore-Minimizing Hydrating Primers
Pore-Minimizing Hydrating Primers
Benefit Cosmetics' Newest POREfessional Primer Tackles Dryness
Intimate Care Balms
Intimate Care Balms
The All-Natural Vmagic Feminine Lips Stick Protects & Relieves Dryness
Hydrating Hemp Skincare
Hydrating Hemp Skincare
e.l.f. Cosmetics' Cannabis Skincare Collection Features Hemp Seed Oil
Rejuvenating Celebrity-Crafted Moisturizers
Rejuvenating Celebrity-Crafted Moisturizers
The New Cell Rejuvenating Priming Moisturizer is Here
Adorable Festive Cosmetics Sets
Adorable Festive Cosmetics Sets
Ceramiracle Launched the New Holiday Sets with Topical Skincare
play_circle_filled Portable Foundation Sticks
Portable Foundation Sticks
The MAC Studio Fix Soft Matte Foundation Stick is Easy to Carry
Mattifying Organic Primers
Mattifying Organic Primers
Alima Pure Expanded Its Portfolio with the Launch of Smooth + Prime
Pop Art Lip Masks
Pop Art Lip Masks
SF's Plumping Lip Mask is Infused with Vitamin B & Superfruits
play_circle_filled Hydrating Skincare Cosmetics
Hydrating Skincare Cosmetics
The Conceal & Hydrate Concealer & Foundation Contain Hyaluronic Acid
play_circle_filled Expansive Moisturizing Foundations
Expansive Moisturizing Foundations
The Pro Filt'r Hydrating Longwear Foundation Suits Dry Skin
Skincare-Like Hydrating Foundations
Skincare-Like Hydrating Foundations
Flesh Beauty's Pure Flesh Liquid Foundation is Moisturizing
Hydrating Full Coverage Foundations
Hydrating Full Coverage Foundations
Clinique Debuted its Even Better Refresh Foundation
Hydrating Serum-Like Foundations
Hydrating Serum-Like Foundations
The New Sublime Perfection Foundation Boasts a Serum-Like Texture
Soft-Blur Hydrating Makeup
Soft-Blur Hydrating Makeup
Chanel's Les Beiges Eau De Teint is Composed of 75% Water
Plumping Biocellulose Lip Masks
Plumping Biocellulose Lip Masks
Fast Beauty Co.'s Lip Service! Mask Nourishes and Softens the Lips
Inclusively Formulated Foundations
Inclusively Formulated Foundations
UOMA Beauty's Makeup Caters to All Skin Types with "Skin Kins"
Time-Saving K-Beauty Skincare
Time-Saving K-Beauty Skincare
Ok K!'s Chok Chok Range Maximizes Benefits in Minimal Time
Velvety Anti-Aging Elixirs
Velvety Anti-Aging Elixirs
The Su-Man Skin Serum is Described as "Liquid Rose Petals" by Elle
Radiant Youthful Body Serums
Radiant Youthful Body Serums
Cle De Peu's Body Serum Tackles Uneven Skin Tones and Dullness
Superfood-Infused Protein Supplements
Superfood-Infused Protein Supplements
The Amazing Protein Glow Supplement is Plant-Based
Sandalwood-Infused Daily Serums
Sandalwood-Infused Daily Serums
Pure Mana Hawaii's 'Soul Serum' Nourishes & Awakens the Skin
Anti-Inflammatory Cleansing Gels
Anti-Inflammatory Cleansing Gels
The Enzymatic Cleansing Gel Integrates Willow Bark Extract
Hyper-Pigmentation Face Serums
Hyper-Pigmentation Face Serums
SkinMedica's Lytera 2.0 Serum Corrects Discolored Areas of the Skin
Spot-Correcting Skin Serums
Spot-Correcting Skin Serums
Skinceuticals' Discoloration Defense is an Acid-Based Skin Product
Naturally Red Collagen Skincare
Naturally Red Collagen Skincare
MILÈO New York's COLLONGES-LA-ROUGE Features Nature's Rarest Color
Skincare Support Apps
Skincare Support Apps
The Fair Pick App Curates Top Beauty Products for Different Skin Types
Cannabis Oil Lip Masks
Cannabis Oil Lip Masks
Milk Makeup's New KUSH Lip Glaze Provides Long-Lasting Moisture
Nourishing Vibrant Matte Lipsticks
Nourishing Vibrant Matte Lipsticks
MAC's Powder Kiss Lipstick is Comfortable and Colorful
Peach Seed Lip Masks
Peach Seed Lip Masks
Tatcha's Kissu Lip Mask Was Inspired by a Japanese Beauty Secret
Sweetly Scented Lip Masks
Sweetly Scented Lip Masks
The Laneige Lip Sleeping Masks Offer Eight Hours of Moisture
Oil-Infused Moisturizing Lip Glosses
Oil-Infused Moisturizing Lip Glosses
City Beauty Drops its New Pink Tones for SS18 With Plump Oils
Anti-Aging Lip Balms
Anti-Aging Lip Balms
Dermalogica's Nightly Lip Treatment Reverses the Clock While Nourishing
Plush Summer-Ready Lip Glosses
Plush Summer-Ready Lip Glosses
Lime Crime's Lip Plushies are Bold Yet Easy to Apply
Vegan Lip-Plumping Treatments
Vegan Lip-Plumping Treatments
The GENIUS Liquid Collagen Lip Treatment Has Botanical Enhancers
Beauty Filter-Inspired Cosmetics
Beauty Filter-Inspired Cosmetics
The "Beauty Filter" Collection Drew Inspiration from Social Media
Exfoliating Lip Oils
Exfoliating Lip Oils
Nooni's 'Kiss-Able' Lip Oils Condition and Remove Dead Skin
Reparative Coconut Lip Salves
Reparative Coconut Lip Salves
KVossNYC's Lip Balm Products are Packaged in Small Glass Pots
Lip-Plumping Pens
Lip-Plumping Pens
Fillerina's 'Lip Plump' Provides a Treatment That Lasts Multiple Months
Maple Syrup Lip Masks
Maple Syrup Lip Masks
Bite Beauty's New Lip Mask is Infused with Maple Syrup
play_circle_filled Bubbling Lip Masks
Bubbling Lip Masks
The Unpa Bubi Bubi Lip Mask Moisturizes Lips and Removes Dead Skin Cells