Niche Dual Purpose

Dual-purpose flash drives make for minimal consumer effort

Implications - North American culture is heavily based on convenience. The pursuit of maximum results for minimum effort stretches into all aspects of life, from information storage to mundane, everyday tasks. Tech companies that recognize this fact are beginning to create dual-purpose products wherein one function is seemingly unrelated to the other, showing thorough understanding of its customer and providing a much-appreciated helping hand.
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