Adding substance to mini meals, consumers combine multiple treats into one
Implications - Seeking to add more depth to everyday snacks, consumers are combining different treats together to satiate cravings. Creating hybrid snacks that come together to create a mini meal, consumers are merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
Trend Themes
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Hybrid Snacking — Consumers are combining different treats together to create a mini meal, merging unlikely ingredients together to add substance to recipes traditionally lighter in form.
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Mini Desserts — Offering desserts in small portions that are packaged with a side of crunchy toppings to be added upon opening.
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Healthy Flavors — Creatively combines cereal into the cups of yogurt to provide a healthier breakfast or dessert substitute for consumers seeking out healthier food options.
Industry Implications
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Food and Beverage — Incorporating unconventional ingredients to create new snacking experiences can enhance the consumer's snacking experience.
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Packaging — Creating packaging that is easy to open and that can be transported easily, can revolutionize the way consumers snack and/or eat dessert on the go.
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Health and Wellness — Offering healthier snack options like those that contain fiber and probiotics, can lure health-conscious consumers into snacking more often.
