Trend cluster
Category

Grassy
Garnishes

Using grass to decorate everything from clothing to furniture.

Grassy Bathroom InstallationsFetching Grassy FootwearGrassy Green AbodesGrassy Urban FurnitureLawn Art Composters

Trend

What is the Grassy Garnishes trend?

Grassy Garnishes: Urban gardens have been a proliferating trend in the area of eco-friendly living, and now, consumers are able to infuse their homes with more than a small vegetable plot or two. Green-minded designers are using grass as the primary component of their creations, applying it to bathrooms, footwear and more as a decorative element. This direction in green design offers a refreshing and novel twist on typical eco-friendly home accents and gives eco-conscious consumers another way to "greenify" their homes.

Trend themes

Themes within the Grassy Garnishes trend

Three behaviours holding the trend together
01

Eco-friendly Living

Consumers are becoming increasingly concerned with the environment leading to designs such as eco-friendly homes, furniture, and green bathroom installations. Companies should take advantage of this trend by offering eco-friendly designs.

02

Incorporating Nature

Designers are finding unique ways to incorporate nature in their designs, such as using grass as a decorative element in furniture and footwear. Companies should find innovative ways to incorporate natural elements into their products.

03

Adaptable Furniture

Adaptable furniture, like the 'Koh' seating system, offers the flexibility to configure and reconfigure furniture to suit various spaces and needs. Companies should explore adaptable designs for their products.

Industry implications

What the Grassy Garnishes trend means for industry

Where the trend changes the playbook
For

Home Design and Decor

Home design and decor industries can incorporate eco-friendly designs and nature-based elements, such as utilizing grass as a decorative element in furniture or bathroom installations.

For

Footwear

Footwear manufacturers can add unique elements, such as grass, to their products to provide customers with a new experience while walking or running.

For

Furniture

Furniture companies should explore adaptable designs for their products to allow for flexibility in various spaces and needs.

Trend signals

Trend signals for Grassy Garnishes

Trend score 4.2 out of 10, from popularity 60%, activity 58%, freshness 8%.

Popularity60%
Activity58%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe

Evidence

Examples of the Grassy Garnishes trend

6 featured examples from Jul 2, 2011 to May 29, 2012