Grownup applications of childhood favorites use gourmet ingredients
Implications - Nostalgic recipes that channel simple food experiences familiar to childhood are adapted with gourmet, grownup ingredients and exaggerated portions. This progression speaks to the consumer desire for comforting, familiar flavors reproduced in a way that preserves tradition but adheres to adult taste preferences, as well as the prevailing nature of the interest in seeking out breaks from "adulting."
Workshop Question - What familiar experiences can be reflected in the products and services you offer to your customers?
Trend Themes
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Gourmet Comfort — Consumers are seeking comfortable flavors reproduced in a way that preserves the tradition but adheres to adult taste preferences.
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Nostalgic Flavor Ice Creams — Limited edition ice cream flavors with a nostalgic twist that satisfy adults and kids alike.
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Botanical Alcoholic Sodas — Incorporation of botanical ingredients in hard sodas provide a perfect combination of nostalgia and contemporary flavors.
Industry Implications
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Food and Beverage — Innovation in nostalgic flavor combinations and gourmet applications in comfort foods.
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Alcoholic Beverages — Huge potential for botanical ingredients in alcoholic beverages, expanding the flavors for traditional drinks.
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Packaged Foods — Expanding the flavor profiles for packaged foods, including snack chips and ice cream.
