Category
Lifestyle
Assisted Choices
Trend cluster
Category
Gourmet
Comfort
Grownup applications of childhood favorites use gourmet ingredients.
2.6
Trend score
Trend
What is the Gourmet Comfort trend?
Gourmet Comfort: Nostalgic recipes that channel simple food experiences familiar to childhood are adapted with gourmet, grownup ingredients and exaggerated portions. This progression speaks to the consumer desire for comforting, familiar flavors reproduced in a way that preserves tradition but adheres to adult taste preferences, as well as the prevailing nature of the interest in seeking out breaks from "adulting."
Trend themes
Themes within the Gourmet Comfort trend
Three behaviours holding the trend together01
Gourmet Comfort
Consumers are seeking comfortable flavors reproduced in a way that preserves the tradition but adheres to adult taste preferences.
02
Nostalgic Flavor Ice Creams
Limited edition ice cream flavors with a nostalgic twist that satisfy adults and kids alike.
03
Botanical Alcoholic Sodas
Incorporation of botanical ingredients in hard sodas provide a perfect combination of nostalgia and contemporary flavors.
Industry implications
What the Gourmet Comfort trend means for industry
Where the trend changes the playbookFor
Food and Beverage
Innovation in nostalgic flavor combinations and gourmet applications in comfort foods.
For
Alcoholic Beverages
Huge potential for botanical ingredients in alcoholic beverages, expanding the flavors for traditional drinks.
For
Packaged Foods
Expanding the flavor profiles for packaged foods, including snack chips and ice cream.
Workshop question
What familiar experiences can be reflected in the products and services you offer to your customers?
Trend signals
Trend signals for Gourmet Comfort
Trend score 2.6 out of 10, from popularity 28%, activity 43%, freshness 8%.
Popularity28%
Activity43%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Gourmet Comfort trend
6 featured examples from Sep 9, 2016 to Jun 13, 2017CategoryLifestyle
Botanical Alcoholic Sodas
This Alcoholic Root Beer Celebrates Traditional Brewing
Developing new and innovative alcoholic beverages using unique flavor profiles
CategoryLifestyle
Grill-Inspired Potato Chips
Utz's Backyard Barbecue Potato Chips Take Cues from Summer Classics
The snack food industry can leverage the trend of grill-inspired snack foods by introducing new flavors and creating partnerships with barbecue sauce brands to enhance their produ…
CategoryLifestyle
Brewery Cookie Tastings
Function Brewery's Unique Event Paired Girl Scout Cookies and Beer
Craft breweries can capitalize on the trend of unique beer pairings by creating beer tasting events that incorporate popular food items, like cookies.
CategoryLifestyle
Nostalgic Flavor Ice Creams
These Tillamook Special Batch Ice Creams are Limited-Edition
Ice cream manufacturers can capitalize on the trend of limited-edition nostalgic flavors by introducing seasonal and unique product lines to cater to consumer preferences.
CategoryLifestyle
S'mores Stout Shakes
This St Patrick's Day Shake Recipe Incorporates Dark Beer and Chocolate
The craft beer industry can capitalize on the trend of using beer as an ingredient in unique dessert recipes.
CategoryLifestyle
Gourmet Green Grilled Cheeses
This Asparagus Grilled Cheese Sandwich Has Brown Butter and Dijon
The food and beverage industry can explore new gourmet grilled cheese variations and incorporate seasonal produce into their offerings.
