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Exotic Dairy

A need for excitement prompts more diverse milk flavoring

Implications - While dairy products like milk offer a plentiful source of nutrition, the plethora of junk food alternatives often prevents youths from choosing the former. As a means to add more appeal to traditional health beverages, brands are opting for eccentric flavor infusions to combine the nutritional qualities of milk with the allure of exotic indulgence.
SCORE 3.4
Popularity
Activity
Freshness
Megatrends
Patterns
470,149 Total Clicks
Apr 13 - Apr 14
Mild
LifestyleDrinking
Featured Examples
Cute Fruity Cans - MIO Carbonated Milkshake Packaging Vividly Divulges its Flavor
SCORE 4.8
Average 7,001 Clicks Pub: Jan 22, 14
Cute Fruity Cans
MIO Carbonated Milkshake Packaging Vividly Divulges its Flavor
MIO Carbonated Milkshake packaging certainly gets points for approachability. This fizzy fruity dairy product is intended for a broad consumer base from children to adults, and just about anyone... [More]
Exotic Animal Branding - Mister Giraffe Milk Packaging Can Convince Kids to Drink the Unusual
SCORE 3.7
Mild 7,924 Clicks Pub: Dec 14, 13
Exotic Animal Branding
Mister Giraffe Milk Packaging Can Convince Kids to Drink the Unusual
Certain staple foods such as milk do not require the input or the approval of a child. You’ll find that something very different is going on with Mister Giraffe milk packaging. A great many... [More]
Soda-Flavored Soy Milks - Kikkoman's Flavored Soy Milk is Made to Taste Just Like Cola
SCORE 4.6
Average 2,569 Clicks Pub: Mar 12, 14
Soda-Flavored Soy Milks
Kikkoman's Flavored Soy Milk is Made to Taste Just Like Cola
Flavored soy milk usually comes in vanilla, chocolate or strawberry to make it more palatable, but this Kikkoman drinks takes a totally different approach. One of the newest additions to Kikkoman&#... [More]
Hot Cocoa-Inspired Drinks - The TruMoo Chocolate Marshmallow Milk Brings a Touch of Winter to Summer
SCORE 2.4
Untested 1,626 Clicks Pub: Feb 14, 14
Hot Cocoa-Inspired Drinks
The TruMoo Chocolate Marshmallow Milk Brings a Touch of Winter to Summer
For those who are loath to give up some wintertime traditions as soon as spring settles in, the TruMoo Chocolate Marshmallow Milk will keep at least one alive. As its name gives away, it is a hot... [More]
Cereal-Flavored Milks - Cow Wow Milk Tastes Like it's Already Been Mixed with Cereal
SCORE 1.2
Untested 1,423 Clicks Pub: Apr 12, 13
Cereal-Flavored Milks
Cow Wow Milk Tastes Like it's Already Been Mixed with Cereal
Cow Wow might be onto something with its cereal-flavored milk. The premise behind this ingenious idea is that they have essentially packaged the delicious taste of milk at the bottom of a cereal bowl.... [More]
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