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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,501 more

Ego Chic

The inclination toward narcissism, particularly among Generation Z

Implications - Online broadcast tools like YouTube and social sites such as MySpace make garnering personal publicity easier than ever. Taking it to extremes are “I love Me” innovations like cufflinks with your face on them and “personal paparazzi.”
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
12 Featured
111,964 Total Clicks
Date Range:
Mar 08 — Aug 08
Trending:
Warm
Consumer Insight Topics:

Featured Examples

You as Medieval Art
You as Medieval Art
Old-Fashioned Portraits by Eyeworks
The middle ages have had a strong influence on fashion lately, with a lot of collection bearing medieval themes. However, the movement has gone beyond the catwalk and into the home. You can now have a… MORE
You As A Pop Up Greeting
You As A Pop Up Greeting
Stand-Up Doll Contact Cards
Emerson Taymor wanted a unique and creative contact card to promote himself, so he came up with this fun card where a cut-out of himself pops up and forms a stand-up doll. For maximum effect, Taymor used… MORE
Narcissistic Fashion Photo Shoots
Narcissistic Fashion Photo Shoots
Photograph Yourself at Topshop
Topshop is giving shoppers the chance to create their own fashion moment by setting up pop-up photo studios inside their stores. The UK retailer’s followers in London, Dublin and Manchester are presented… MORE
Personal Paparazzi
Personal Paparazzi
Hire Your Own Stalker with MethodIzaz
Want to know what you look like in public? At all times, in every situation? Hire your own personal paparazzi. They'll stalk you wherever you go, so you won't have to annoy your friends with, "Can you… MORE
Hire Your Own Paparazzi II
Hire Your Own Paparazzi II
Celeb 4 A Day
Are you a star in your own mind? Think you should be getting your pics in magazines like US and Star? Well now you can. Celeb 4 A Day promises paparazzi will be around next time you stop for gas or shop… MORE
Cyber Makeovers
Cyber Makeovers
Make Yourself Hot With The Click of A Mouse
Upload a good facial photo of yourself and you will be able to try on makeup and hairstyles and no one has to see you until it's just perfect. Trying different looks and styles can give you the courage… MORE
Social Networking Contact Cards
Social Networking Contact Cards
Custom Profile Cards
Just about everyone is on Facebook or MySpace these days, and it seems more people rely on social networking profiles like those to make connections in real life. Next time you want to give someone your… MORE
Narcissistic Cufflinks
Narcissistic Cufflinks
Portrait Cufflinks Feature You
Here's another item we can file under the "Narcissist Trends Collection." These custom cuff links actual feature a replica of you, or whoever the image is of that you submit. Send your photo in to Eleven… MORE
Custom Photo Candies
Custom Photo Candies
You on an M & M
M & M's looked like they had a ground-breaking innovation on their hands when they launched My M & M's, a service that lets you customize your candy-coated chocolates with text or your company logo, but… MORE
Customers as Stars
Customers as Stars
Puma Window Projections
Andy Warhol once said: “In the future, everybody will be a star for 15 minutes”. Inspired by this quote, the creative agency future:headz took photos of Puma customers with products in different poses.… MORE
play_circle_filled Movies About Googling Yourself
Movies About Googling Yourself
Google Me
Ever typed your name into Google and found out how many people you shared your name with? Jim Kileen, the director of the movie Google Me did exactly that when he Googled his name and decided to meet the… MORE
play_circle_filled Buy Your Own Political TV Ad
Buy Your Own Political TV Ad
SaysMe.tv
Do you have strong political opinions? For only $6, Saysme.tv is giving anyone the chance express their 25 second opinion on cable TV. If you've ever wanted a chance to make your own political ad and gain… MORE

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