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Buy Your Own Political TV Ad

SaysMe.tv

— August 18, 2008 — Marketing
Do you have strong political opinions? For only $6, Saysme.tv is giving anyone the chance express their 25 second opinion on cable TV. If you've ever wanted a chance to make your own political ad and gain some fame for it, here's your chance.

Like a "Vending machine for TV ads," SaysMe.tv allows people to buy a spot on the late night CNN Headline News to air their thoughts and opinions on the latest US elections.

The photo in the gallery, for example, is a screen shot of a pro-Barack Obama campaign starring a professional skateboarder.

"The hope is to get commissions from the legions of small-time commentators, political bloggers and local advertisers, who may have as strong opinions as T. Boone Pickens on renewable energy, but do not have his millions to bombard the public with them," the NY Times explains.


Realistically, the prices are closer to $60 for 25 seconds, but if you're persistent in your hunt, you could score yourself your half minute of political TV fame for under $10.
Trend Themes
1. User-generated Political Ads - SaysMe.tv is creating a trend of allowing anyone to create and air their own political ads on cable TV, disrupting the traditional method of producing ads via high-cost production companies.
2. Small-time Commentator Empowerment - SaysMe.tv is offering a platform for small-time commentators and political bloggers with strong opinions, disrupting the hold of established political advertisers with millions to burn.
3. Affordable Political Advertising - SaysMe.tv is bringing affordability to political advertising, disrupting the notion that ad space is only for politicians with big budgets.
Industry Implications
1. Television - SaysMe.tv is disrupting traditional television advertising methods, paving the way for new opportunities in affordable user-generated content and democratizing the way opinions are shared.
2. Political Advertising - By democratizing political advertising, SaysMe.tv is disrupting the traditional reliance on high-cost production companies and bringing new opportunities for small-time commentators and bloggers to share their opinions.
3. Social Media - SaysMe.tv's model could be applicable to social media, where affordable political advertising opportunities can be opened up to a wider audience.
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