Trend cluster
Category

Digitized
Cuisine

A shift in diet leads to foods that are digitally created and modified.

Food-Printing Machines3D Printed ChocolatesCheese 3D PrintersTowering Ice Cream Printers3D-Printed Selfie Burgers

What's Happening

What is the Digitized Cuisine trend?

Digitized Cuisine: The global population is set to reach new peaks in the coming decades, which is causing major concerns surrounding food supplies and preparation. As international diets continue to become more varied and accustom to preference, innovations that allow for custom meal preparation are satisfying the want for products that are aesthetically appealing, familiar in design and quick to obtain. The utilization of 3D printing and laser etching is pushing control out of the hands of brands and into those of consumers as the technology reaches affordable price points. The ability to share digital "recipes" on the Internet could mark the beginning of the dissolution of fast food and formal dining.

Trend themes

Themes within the Digitized Cuisine trend

Three behaviours holding the trend together
01

3D Printing

The development of 3D printing has contributed to the creation of personalized cuisine, which allows users to create or customized their food.

02

Digital Recipes

Sharing digital recipes on the internet has enabled people to create low-cost food options that taste as good and are healthier than fast food options.

03

Innovative Food Display

Innovations in food display including 3D printing have disrupted traditional fast food and formal dining creating new opportunities for food industry executives to showcase products in appealing ways.

Industry implications

What the Digitized Cuisine trend means for industry

Where the trend changes the playbook
For

Food Industry

The food industry has been disrupted by the creation of 3D printed food and custom meal preparation or modifications.

For

Printing Industry

Printing has become a significant tool in the food industry for producing 3D printed Cuisine.

For

Technology Industry

Technology has led to personalized cuisine and helped brands become more innovative in their food display and presentation.

Trend signals

Trend signals for Digitized Cuisine

Trend score 5.2 out of 10, from popularity 81%, activity 68%, freshness 8%.

Popularity81%
Activity68%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Africa