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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,501 more

Democratic Selling

Online retailers rely on customer votes to push production

Implications - Vote-based selling is gaining momentum in the world of online retail as businesses proactively employ the opinions of their customers. While democratic selling relies on crowdsourcing, it goes one step further by collecting customer votes and basing production entirely on those votes. So, the voice of the customer really is the voice of the customer.
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
8 Featured, 67 Examples:
1,160,152 Total Clicks
Date Range:
Jul 09 — Sep 10
Trending:
Warm
Consumer Insight Topics:

Featured Examples

play_circle_filled Crowdsourced T-Shirts
Crowdsourced T-Shirts
Teepay Lets You Design and Sell Your Own Tees Online
Creative fashionistas unite! Teepay lets you create your own tee and post it to the website. Viewers look at it, judge it and can order it if they like your design. If there are enough people who are purchasing… MORE
On-Demand Furniture
On-Demand Furniture
Crowdsourced Design & Innovative Marketing Improves Sustainability
Fashion4Home's crowdsourced designs and design features combined with on-demand manufacturing give Fashion4Home a unique position in the home furnishings market. Shoppers vote on new designs so the company… MORE
Democratic Fashion Sites
Democratic Fashion Sites
The Useabrand Website Brings Design Dreams to Life
Moritz Baier founded the Useabrand website based on his conviction that “everyone can design.” The concept is simple: aspiring designers upload their sketches to the useabrand website, users vote on… MORE
Democratic Fashion Merchandising
Democratic Fashion Merchandising
The Shopping Forecast Lets You Vote for Next Season
For all of you shopaholics who would like a hand in what ends up in stores, the Shopping Forecast is your registration to vote. This fashion-forward website is your ticket to view, vote, comment and share… MORE
Democratic Bamboo Chairs
Democratic Bamboo Chairs
Fashion4home Wants You to Vote on Their Furniture
Fashion4Home.com is asking its customers to vote on whether or not they should make their new products. Possibly risky, but I feel like this idea is as unique as the bamboo chairs they are making. The… MORE
Crowdsourced Fashionocracies
Crowdsourced Fashionocracies
Beta Fashion Creates Collections Entirely from Customer Input
Ever heard of a fashionocracy? This is what Beta Fashion hopes to achieve in the world of fashion design. Creator of Beta Fashion, Joseph Nigoghossian, describes his business as the first fashion label… MORE
Crowd-Designed Greeting Cards
Crowd-Designed Greeting Cards
Cardsink Cards are Created by its Customers
More and more, designs for products are being sourced from the crowds and in particular, a company’s own customers. Such is the case for CardsInk cards. The company’s greeting cards are chosen designs… MORE
Crowdsourced Chairs
Crowdsourced Chairs
Made.com's Made-to-Order Furniture Offers Affordable Originality
A lot of things are crowdsourced these days--clothes, shoes, advertising--and now it has extended to furnishings with Made.com's made-to-order furniture. The UK-based online furniture company lets customers… MORE

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