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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,412 more

Data-Based Awareness

Artists & brands are sharing important climate change data in unexpected ways

Trend - Brands and artists advocate for environmental awareness with engaging and interactive initiatives. These creative endeavors entail the use of relevant and real-time climate change data in various installations and campaigns that have the potential to serve as an educational tool for the public.

Insight - Consumers respond well to information that is accessible to them and offered in a seamless way in real-time. While some become increasingly overwhelmed by dire reports on climate change, others choose to engage sparingly with the various media sources that cover the issue. As a result, space opens up here for public climate change education through facts and important data that are presented in creative, interactive and non-threatening ways.
Workshop Question - How could your brand open up the conversation about climate change in an accessible way?
4 Featured, 24 Examples:
31,773 Total Clicks
Date Range:
Jul 19 — Jan 20
This Month and Warm
Consumer Insight Topics:

Featured Examples

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