Crowdsourced Comedy

Brands find universally humorous content by harnessing the crowd

Implications - Capturing a given consumer base's sense of humor is exceedingly difficult, but rather than taking that risk, brands can tickle consumers' funnybones directly through crowdsourcing. Crowdsourcing comedic ideas not only drastically increases the likelihood of jokes (and thus branding) resonating with a consumer base, but also engages those consumers in a fun and playful way.
SCORE 6.1
Popularity
Activity
Freshness
Megatrends
Patterns
49,987 Total Clicks
Apr 17 - Dec 17
This Month and Mild
Pop CultureMarketingHumorBranding
Featured Examples
Social Media Movie Concepts - Rihanna and Lupita Nyong'o Will Star in a Movie Based on a Tumblr Post
SCORE 6.1
This Year and Warm 423 Clicks Pub: May 23, 17
Social Media Movie Concepts
Rihanna and Lupita Nyong'o Will Star in a Movie Based on a Tumblr Post
Social media sites like Twitter and Tumblr give birth to some half-baked ideas, but at least one of those apparently silly throwaway jokes is being taken seriously, as director Ava DuVernay and... [More]
Joke-Writing Apps - 'Pitch' is a Comedy Writing App That Lets Clever Writers Get Paid
SCORE 6.7
This Quarter and Warm 167 Clicks Pub: Oct 20, 17
Joke-Writing Apps
'Pitch' is a Comedy Writing App That Lets Clever Writers Get Paid
‘Pitch’ is a comedy writing app that serves as a place where anyone can read jokes, but an invite-only app for writers who want to share their unique point of view with the world. True... [More]
Talent Discovery Apps - The 'UnlockFame' App Lets Users Share Their Savvy Skills
SCORE 5.3
This Year and Warm 201 Clicks Pub: Jun 15, 17
Talent Discovery Apps
The 'UnlockFame' App Lets Users Share Their Savvy Skills
Getting discovered these days is seemingly easier than ever thanks to the Internet and social media, so the ‘UnlockFame’ app aims to make it a littler easier when it comes to talent... [More]
Personal Caption-Generating Campaigns - Segura Viudas Recently Ran a Unique Social Media Campaign
SCORE 4.9
This Year and Average 157 Clicks Pub: Apr 26, 17
Personal Caption-Generating Campaigns
Segura Viudas Recently Ran a Unique Social Media Campaign
The alcohol brand Segura Viudas decided to increase its engagement with consumers online by creating a unique personalized campaign on Facebook. The ‘#CaptionedByCava’ campaign video... [More]
AI Comedy Content Bots - Botnik Can Produce Anything from Original Scripts to Hilarious Tweets
SCORE 3.9
This Quarter and Mild 68 Clicks Pub: Nov 2, 17
AI Comedy Content Bots
Botnik Can Produce Anything from Original Scripts to Hilarious Tweets
Botnik is a newly introduced comedy content bot that works in collaboration with human writers to produce anything from TV scripts to humorous tweets. The device uses a machine learning algorithm... [More]
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