Cosmetic Serum

Cosmetic items are increasingly based in skin-enhancing serums

Implications - The rise in prominence of serums has resulted in the combination of cosmetic items and serums, giving consumers hybrid items that simultaneously improve imperfections and cover them up. The combining of such items caters to consumers seeking to reduce steps in their morning routines, while giving brands a clear point of distinction to market.
SCORE 7.4
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33,437 Total Clicks
May 17 - Jul 18
This Quarter and Warm
FashionCosmetics
Featured Examples
Hybrid Cosmetic Serums - The Ordinary's Serum Foundation Nourishes Skin and Provides Light Coverage
SCORE 5.4
Warm 1,065 Clicks Pub: May 5, 17
Hybrid Cosmetic Serums
The Ordinary's Serum Foundation Nourishes Skin and Provides Light Coverage
‘Serum Foundation’ is the name of an innovative skincare and beauty product from Canadian brand The Ordinary that’s in extremely high demand. In the first week of introducing two &#... [More]
Solid Watermelon Serums - Milk Makeup's Mess-Free Solid Serum Boasts Brightening Properties
SCORE 7.6
This Year and Hot 622 Clicks Pub: Mar 30, 18
Solid Watermelon Serums
Milk Makeup's Mess-Free Solid Serum Boasts Brightening Properties
Milk Makeup has introduced a number of innovative solid skincare products, including everything from cooling, hydrating skincare sticks to solid toners—and now it has launched a brightening solid... [More]
Ethereal Plant-Based Serum Branding - Seed to Serum's Branding is Both Delicate and Sophisticated
SCORE 6.6
This Year and Warm 745 Clicks Pub: Dec 4, 17
Ethereal Plant-Based Serum Branding
Seed to Serum's Branding is Both Delicate and Sophisticated
Seed to Serum is a plant-based beauty brand that enlisted the creative agency Knoed Creative to design branding for both its products, and the boxes its products come in. The Seed to Serum... [More]
Affordable Inclusive Foundations - MDMflow's Multitasking Flawless Base Foundation Flatters All
SCORE 6.3
This Year and Warm 262 Clicks Pub: Mar 7, 18
Affordable Inclusive Foundations
MDMflow's Multitasking Flawless Base Foundation Flatters All
The MDMflow Flawless Base foundation is a new serum-based cosmetic that promises to be versatile, affordable, as well as suitable for a wide range of skin types and tones. The do-it-all makeup... [More]
Bronzing Protective Serums - Drunk Elephant Launched a 'D-Bronzi Anti-Pollution Sunshine Serum'
SCORE 7
This Quarter and Warm 191 Clicks Pub: Jun 9, 18
Bronzing Protective Serums
Drunk Elephant Launched a 'D-Bronzi Anti-Pollution Sunshine Serum'
The Drunk Elephant D-Bronzi Anti-Pollution Sunshine Serum is a new clean skincare product from the brand that boasts some makeup-like properties. While the product has a gel-like serum consistency,... [More]
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