Trend cluster
Category

Computerized
Accessibility

Tech companies are focusing on interfaces for people with disabilities.

Blink-Interpreting Smart GlassesInnovative Accessible Laptop DesignsScreen-Free Braille-Integrated PCsAssistive-Centric Technology Patents

Trend

What is the Computerized Accessibility trend?

Computerized Accessibility: Many technology brands are addressing a gap in the industry with innovative designs that are developed to suit the needs of people with disabilities. This calls for computer companies to re-imagine their user interface to be more intuitive and accessible for this demographic.

Insight

The consumer insight behind the Computerized Accessibility trend

As day-to-day activities and interactions become increasingly digitized, individuals expect the concept of usability to become more accessible and intuitive for everyone. Advancements in technology have enabled people with disabilities to feel more included in the digital revolution and this results in a demand for accessible user interfaces to become an industry-standard—especially when it comes to products that are used on a daily basis.

Trend themes

Themes within the Computerized Accessibility trend

Three behaviours holding the trend together
01

Accessible User Interfaces

Technology brands are addressing a gap in the industry with innovative designs that are developed to suit the needs of people with disabilities, leading to a demand for accessible user interfaces.

02

Assistive-Centric Patents

Companies like Apple are winning patents that are concerned with updating phones, laptops, and tablets to be more inclusive for use and to focus on the needs of people with physical disabilities.

03

Blink Detection Technology

Smart solutions like the 'HiiDii' glasses with blink detection technology and gyroscopic sensors are enabling individuals with mobility or cognitive impairments to control their devices in a hands-free manner.

Industry implications

What the Computerized Accessibility trend means for industry

Where the trend changes the playbook
For

Healthcare

The trend of accessible user interfaces has a potential impact on the healthcare industry, as more inclusive technology can improve medical care for individuals with disabilities.

For

Technology

Assistive-centric technology patents can benefit the technology industry in terms of market expansion and brand recognition by incorporating more accessibility solutions.

For

Wearables

Blink detection technology has disruptive innovation opportunities in the wearables industry with the potential to revolutionize the experience for individuals with mobility or cognitive impairments.

Workshop question

How might your brand make your product/service more accessible to people with disabilities?

Trend signals

Trend signals for Computerized Accessibility

Trend score 5.2 out of 10, from popularity 78%, activity 68%, freshness 9%.

Popularity78%
Activity68%
Freshness9%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific