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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,233 more

Communal Discount

A desire for social interaction has consumers turning to group discount options

Implications - Seeking to balance budget-conscious strategies with social experiences, consumers are turning to communal discount activities. Providing incentives for shared activities, retailers are offering cost-saving experiences that don't sacrifice social engagements, speaking to a desire to maintain personal indulgences, even with financial cutbacks.
4.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
358,309 Total Clicks
Date Range:
Nov 13 — Nov 14
Trending:
Warm
Consumer Insight Topics:

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