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Collaborative Branding

Designers form strategic partnerships to ignite new ideas

Implications - Collaborating with an already well-recognized brand benefits both parties. The best collaborations are usually between two companies producing similar products but reach different audiences. For example, high-end fashion designer Emilio Pucci lent his brand to the relatively more affordable Seven For All Mankind denim in order to reach a younger demographic. Likewise, two companies targeting the same demographic, yet offering varied products, can also enjoy success.
4.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
15 Featured, 46 Examples:
957,906 Total Clicks
Date Range:
Oct 06 — Jul 09
Trending:
Warm

Featured Examples

Denim Meets Gym Wear
Denim Meets Gym Wear
Second Yoga Jeans
You'll never have to choose between comfy jeans or stretchy yoga pants again thanks to the Yoga Jeans from Second Clothing. The casual pants have the stylish look of jeans, but have the stretchy elasticity… MORE
Charitable Jean Dresses
Charitable Jean Dresses
Barney's and ELLE Team Up for Recycled Jeans Auction
Project Blue has brought many notable names from the fashion world together for a great cause. Project Blue is an auction currently in progress through eBay in which recycled denim fashion can be purchased… MORE
"Goddess of Love" Jeans in Support of Breast Cancer
"Goddess of Love" Jeans in Support of Breast Cancer
With October being Breast Cancer Awareness month, many retailers are donating percentages from the sales of their products to support the cause. This pair of Denim for Immortality Jeans come with pink… MORE
Pucci Jeans
Pucci Jeans
Exclusive Seven For All Mankind Denim
Last Spring, Pucci joined forces with Guerlain to create a limited edition color cosmetics collection. Now get ready for a new partnership with Seven For All Mankind to produce a range of coloured jeans.… MORE
Upcycled Charity Denim
Upcycled Charity Denim
Recreated Designer Jeans to Support Oceana
Upscale designers including Alexander Wang, Ann Demeulemeester, Bottega Veneta, Derek Lam, Rodarte, Rogan, Stella McCartney, and Versace grouped together on a project to create one-of-a-kind fashions from… MORE
Celeb Recycled Denim Lines
Celeb Recycled Denim Lines
Alanis Morissette & Woody Harrelson Team up for Reco Jeans
Singer Alanis Morissette and actor Woody Harrelson have teamed together for Reco Jeans. The new line of denim uses 50% recycled materials, instead of the usual chemical-filled cotton. Alanis Morissette… MORE
Festival Jeans
Festival Jeans
Diesel's Exclusive Denim for Roskilde Festival
In celebration of the Roskilde Festival, Diesel has designed limited edition jeans made exclusively for the revelry of the summer music event. The jeans are festival-friendly as they have been especially… MORE
Celebrities Design Swarovski Jackets for Charity
Celebrities Design Swarovski Jackets for Charity
This Fall, Hollywood stars have joined forces with crystal leader Swarovski to design one-of-a-kind denim jackets to benefit SOS Children’s Villages the world’s largest charity for orphaned and abandoned… MORE
Digitizing Denim
Digitizing Denim
Levi's Mobile Phone
The Levi's company is going digital with the launch of their first mobile phone. Joining other designers like Versace, D&G;, and Prada, the jeans house is launching the phone, branded with its own fashion… MORE
Breast Excuse For Jeans
Breast Excuse For Jeans
Denim Day For Breast Cancer
If you've ever wished you could wear jeans to the office, here's your chance. Lee, the jeans company is reminded anyone with a heart for giving to don their denim this Friday in support of Breast Cancer… MORE
$27,000 Jeans
$27,000 Jeans
Psychedelic Designer Levis by Damien Hurst
Not only are these Levis the most expensive in the world, they are the most extraordinarily psychedelic designer pants that I’ve come across on the market. At first glance, the explosive splash of colors… MORE
Denim for Animal Rights
Denim for Animal Rights
Stella McCartney + Notify Jeans
Stella McCartney is the designer whose namesake label is specialized in super feminine super-sexy looks. Now she's partnered with Notify to create jeans for a good cause, and the charity/ethical angle… MORE
Denim Netbooks
Denim Netbooks
Levis Helps Launch the Limited Edition LG X120 Notebook
LG Korea has announced plans to release a limited edition netbook branded by Levi’s jeans. The X120 will have the same capabilities as LG’s previous netbooks, however, this limited edition will feature… MORE
Denim-Branded Hotels
Denim-Branded Hotels
Ace Hotel and Levi's Team for Suite 501
Urban chic hotel Ace Hotel in Palm Springs has teamed up with infamous denim brand Levi’s for a special branded room, Suite 501. According to HighSnobiety.com, the room is "intended to feel as comfortable… MORE
play_circle_filled Racecar Denim
Racecar Denim
Alfa Romeo Gets Ambitious Mito Jeans Clothing Line
Alfa Romeo makes fast, beautiful cars, and now they are launching something completely unheard of in the car industry… jeans! That’s right, the Italian motor giant is coming out with a line of ladies denim… MORE

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Art Gallery Hotels
Art Gallery Hotels
The LALALA Arthotel Features Rooms by 7 Different Artists
$19 Hotel Suites
$19 Hotel Suites
San Diego's Rancho Bernardo Inn Offers a Killer Alternative to Camping
Forestry Inns
Forestry Inns
WISA Wooden Design Hotel is Made From Native Finnish Wood
Glow-in-the-Dark Denim
Glow-in-the-Dark Denim
Diesel Launches Line of Radiant Clothes and Accessories
Football Stadium Hotels
Football Stadium Hotels
LateRooms.com Lets Manchester United Fans Sleep in ‘GreatRooms’
Mini Touchscreen Netbooks
Mini Touchscreen Netbooks
Signs Point to a Mix of Macbook and iPod Touch for New Apple Computer
Denim-Lined Supercars
Denim-Lined Supercars
Fiat Grandson Customizes Ferrari Into a Pair of Jeans
Rolled-Up Boyfriend Jeans
Rolled-Up Boyfriend Jeans
Elle Brasil Beleza Roubada' Editorial Channels the 80s
Built-In Fishnet Jeans
Built-In Fishnet Jeans
Add Edge to Plain Ripped Jeans With Patterned Tights From Tripp NYC
Tattered Rocker Denim
Tattered Rocker Denim
Black Ripped Maison Martin Margiela Jeans in The Telegraph
Tennis Denim
Tennis Denim
Maria Sharapova Brings Blue Jeans to the Court at French Open
Reviving Vintage Jeans
Reviving Vintage Jeans
'Denim Therapy' Repairs Your Favorite Old Faithful Pants
10 Denim-on-Denim Fashions
10 Denim-on-Denim Fashions
From Denim Dans to Head-to-Toe Jeans Cover Models
Nameless Netbooks
Nameless Netbooks
LG X120 Looking for an Identity in ‘Whatchamacallit” Contest
Tiny Computer Triplets
Tiny Computer Triplets
HP Launches Three New Mini Netbooks
Nifty Nano-Netbooks
Nifty Nano-Netbooks
Bite-Sized Asus Eee Seashell Returns To Original Netbook Flavour
Oriental Art Deco Architecture
Oriental Art Deco Architecture
Shanghai's Historical Peace Hotel Ready to Reopen
play_circle_filled Recession Worthy Hotels
Recession Worthy Hotels
The Ace Hotel in NYC Offers Bunkbed Rooms Starting at $99
Revisiting Denim Classics
Revisiting Denim Classics
Acne Releases 4 Best Selling Dresses
Kid-Friendly Netbooks
Kid-Friendly Netbooks
Dell Releases Latitude 2100 for the K-12 Crowd
Canned Jeans
Canned Jeans
Clever Paint Bucket Packaging for Levi's Denim
Ripped Black Jeans
Ripped Black Jeans
Celebs in Tattered Dark Denim Bring Back the Grunge Look
Divalicious Denim
Divalicious Denim
Jeans Dominate Designer Runways, From Branded Head to Toe
Denim Shirt Revivals
Denim Shirt Revivals
Denim Shirts, Vests & Jackets Blossom in Spring 2009
DIY Denim
DIY Denim
Jeans Go Haute Couture as Sears and LG Promote Young Designers
play_circle_filled Dual-Screen Netbooks
Dual-Screen Netbooks
The Sharp Mebius PC-NJ70A Has an LCD Screen In Its Trackpad
Denim Divas
Denim Divas
Celebrities and the Jeans They Love, From Vanessa Hudgens to Megan Fox
Young Love Denim Editorials
Young Love Denim Editorials
'The Loveless' Flaunts a Heartbroken Diesel
Dangerous Denim Ads
Dangerous Denim Ads
Levi's Button Fly Jeans Leave You On the Edge
Motorcycle Jeans
Motorcycle Jeans
Chic Denim Pants Inspired by Biker Leathers
Rock-Breaking Denim
Rock-Breaking Denim
Beso de Loco Showcases Their Kick-Ass Jeans
Upcycled Furnishings
Upcycled Furnishings
Studio JSPR 'Plastic Fantastic' Re-Skinned Collection (Update)
Promiscuous Denim Campaigns
Promiscuous Denim Campaigns
Levi's Asks, "Who Do You Want To Unbutton?"
Pocket-Sized Netbooks
Pocket-Sized Netbooks
Sneak Peek at ‘Pocket Yoga' Inspires Some Serious Lenovo Lust
Eco-Friendly Niche Denim
Eco-Friendly Niche Denim
Levi's RED Jeans Collection Inspired by Amish Workwear
Touchscreen Tablet Netbooks
Touchscreen Tablet Netbooks
Always Innovating 'Touch Book' Features Detachable Monitor
Rocker Attitude Denim Campaigns
Rocker Attitude Denim Campaigns
Jonathan Rhys Meyers Strikes a Pose for Energie Jeans
Scorching Denim Campaigns
Scorching Denim Campaigns
Gisele Bundchen Sizzles for True Religion Ads
Steamy Denim Shoots
Steamy Denim Shoots
Adriana Lima Shows How to Sexify Jeans for DT Magazine
Male Denim Oversaturation
Male Denim Oversaturation
Pepe Jeans Ad Promotes Rocking The Canadian Tuxedo
$10,000 Black Jeans
$10,000 Black Jeans
Balmain Ankh Embellished Denim Available Online
70 Innovations in Denim
70 Innovations in Denim
From Retro Denim Revivals to Clever Jeans Ads
Upcycled Fashion Tags
Upcycled Fashion Tags
Undone Clothing Jacket
$1 Million Get-Aways
$1 Million Get-Aways
Emirates Palace Hotel
Castle & Palace Hotels
Castle & Palace Hotels
Global Fairytale Escapes
$4 Million Space Hotel
$4 Million Space Hotel
Galactic Suite To Open In 2012