Trend cluster
Category

Personal
Cafes

Home coffee and espresso makers are dripping into a new market.

Projector Phone Coffee Makers?Handheld Espresso MakersManual Espresso MakersCompact Coffee MakersFlipping Coffee Makers

Trend

What is the Personal Cafes trend?

Personal Cafes: Over the last 10 years, coffee became a trendy treat, but when the recession hit, consumers were forced to tighten their Starbucks budgets. Instead of denying themselves the luxury of a cappuccino, people began investing in household coffee and espresso machines as a budget-friendly compromise to grabbing joe on the go.

Trend themes

Themes within the Personal Cafes trend

Three behaviours holding the trend together
01

Home Coffee Machines

The recession caused consumers to invest in coffee and espresso machines for home use, leading to a trend of household coffee and espresso makers.

02

Innovative Coffee Maker Designs

There is an increasing trend in coffee maker designs, from siphon brewing to in-wall brewing systems and even talking coffee makers.

03

Convenience and Portability

Coffee makers that offer convenience and portability, like handheld espresso makers and the Presso manual espresso maker, are growing in demand.

Industry implications

What the Personal Cafes trend means for industry

Where the trend changes the playbook
For

Coffee and Espresso Appliance Manufacturers

Manufacturers of coffee and espresso appliances should focus on innovative designs and improving convenience and portability.

For

Artists and Designers

Artists and designers have an opportunity to create unique and visually appealing coffee makers, like the De'Longhi Perfecta Artista Series and the Ariston Built-in Coffee Center.

For

Environmental and Sustainable Companies

The trend towards eco-friendliness and sustainability in coffee makers, seen in the Presso manual espresso maker, creates an opportunity for companies in this industry.

Trend signals

Trend signals for Personal Cafes

Trend score 3.2 out of 10, from popularity 50%, activity 37%, freshness 8%.

Popularity50%
Activity37%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Personal Cafes trend

13 featured examples from Jan 9 to Dec 19, 2009
Projector Phone Coffee Makers?
CategoryTech

Projector Phone Coffee Makers?

The Pomegranate NS08 is the Swiss Army Knife of Mobile Phones

Manufacturers in this industry could explore integrating projectors into mobile devices, creating a unique selling point that appeals to movie enthusiasts and professionals.

Handheld Espresso Makers
CategoryLifestyle

Handheld Espresso Makers

The Mypressi Twist Gives You A Fresh Shot With A Squeeze

Consumer electronics companies can capitalize on the trend by producing innovative and compact handheld espresso makers.

Manual Espresso Makers
CategoryEco

Manual Espresso Makers

Portable 'Presso' is Greener than Automatic Coffee Maker

The manual espresso maker industry is disrupting the home appliances market with sustainable and portable options.

Compact Coffee Makers
CategoryArt & Design

Compact Coffee Makers

Alisson W. Stroher's ‘IMO' Features a Sweet Swing Arm

The appliance industry can capitalize on compact coffee maker designs to meet the growing demand of consumers for space-saving solutions.

Flipping Coffee Makers
CategoryArt & Design

Flipping Coffee Makers

The Brunton Flip-N-Drip Brews a Quick Cup of Joe

The kitchen appliance industry can benefit from the rising demand for compact and portable coffee makers that offer convenience and flexibility.

Poverty-Fighting Espresso Machines
CategoryLifestyle

Poverty-Fighting Espresso Machines

The Socially Conscious De'longhi Perfecta Artista Series

The collaboration between De'Longhi and artists in creating unique espresso machines presents opportunities for the coffee appliance industry to explore artistic collaborations an…

Levitating Coffee Makers
CategoryArt & Design

Levitating Coffee Makers

‘Espresso' by Phil Rose Inspires Retro Nostalgia

The home appliance industry can capitalize on the growing demand for multi-functional and visually appealing products like the levitating coffee maker.

In-Wall Brewing Systems
CategoryArt & Design

In-Wall Brewing Systems

Ariston Built-In Coffee Center 'Replicates' Hot Drinks on Demand

Disruptive innovation opportunity: Create compact and energy-efficient home appliances that can be easily incorporated into smaller living spaces such as apartments and tiny homes.

Supercar Coffee Machines
CategoryAutos

Supercar Coffee Machines

Bugatti Espresso Maker is a Kick Start to your Engine

Companies within the home appliance industry can capitalize on the trend of luxury-inspired home appliances, offering unique and high-priced products to those who seek high-end de…

Complicated Coffee Rituals
CategoryLifestyle

Complicated Coffee Rituals

Caffeinated Epicureans Prefer Siphon-Brewed Java (UPDATE)

Coffee shops can adopt siphon brewing and create gourmet coffee menus to differentiate themselves in a crowded market and attract customers willing to pay premium prices for uniqu…

Acid-Reducing Coffee Makers
CategoryTech

Acid-Reducing Coffee Makers

Hourglass Coffee Brew Shows Sensitivity to Stomachs

Manufacturers can explore the production of acid-reducing coffee makers to cater to consumers' stomach sensitivities.

Talking Coffee Makers
CategoryLifestyle

Talking Coffee Makers

The Communicative Speak n' Brew by Primula

Innovating and updating the traditional kitchen appliances to cater to the changing needs and lifestyles of customers.

Automatic Caffeine Fixes
CategoryLifestyle

Automatic Caffeine Fixes

The Nespresso CitiZ Perks You Up at Home

The home appliances industry can benefit from the trend of automated coffee machines by developing innovative products that provide convenient and easy coffee-making solutions.