Beverage Boost

Beverages are infused with natural mood-enhancing ingredients

Implications - Beverages that incorporate natural ingredients known to elevate peoples' moods are becoming increasingly common. These brands, not failing to highlight the purported mood-boosting qualities of these beverages, offer health-conscious consumers more incentive to purchase than the simple "nutrition and wellness" angle.

Workshop Question - How could your brand add an element of surprise to one of its standard products/services?
SCORE 7.7
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58,939 Total Clicks
May 16 - Jul 18
This Year and Warm
LifestyleHealthDrinking
Featured Examples
Luxury Botanical Water - SD Watersboten Makes "Herbal Table Water" to Uplift, Relax and Restore
SCORE 7.3
Warm 3,135 Clicks Pub: Jul 5, 17
Luxury Botanical Water
SD Watersboten Makes "Herbal Table Water" to Uplift, Relax and Restore
SD Watersboten is a producer of fine “Herbal Table Water” in premium varieties like Blue Vervain, Rhodiola Rosea and Angelica that boast functional benefits. These bottled water... [More]
Mood-Boosting Matcha Beverages - 'Good Mood Matcha' Spotlights the Uplifting Benefits of Green Tea
SCORE 8.9
This Year and V. Hot 2,710 Clicks Pub: Jul 25, 18
Mood-Boosting Matcha Beverages
'Good Mood Matcha' Spotlights the Uplifting Benefits of Green Tea
London’s Good Mood Matcha shares the benefits of authentic Japanese green tea from Kyoto with consumers in a convenient, ready-to-drink format. Ceremonial-grade matcha has been served in... [More]
Functional CBD Drinks - VYBES Makes Organic Beverages with Hemp Cannabidiol
SCORE 7.9
This Year and Hot 2,680 Clicks Pub: May 15, 18
Functional CBD Drinks
VYBES Makes Organic Beverages with Hemp Cannabidiol
VYBES is the name of an organic CBD drink that offers the functional benefits of antioxidant-rich, naturally anti-inflammatory hemp cannabidiol for the mind and body. The products offered by VYBES... [More]
Blue Algae Juices - Juice Generation's 'Holy Water' Features the Protein-Rich 'Blue Majik'
SCORE 5.4
Warm 2,135 Clicks Pub: Jul 18, 17
Blue Algae Juices
Juice Generation's 'Holy Water' Features the Protein-Rich 'Blue Majik'
The Juice Generation ‘Holy Water’ is a nutritional drink that contains ‘Blue Majik.’ This beverage has been popular in recent months for its bright blue color and reviews of... [More]
Mood-Boosting Cocktails - Barts is Serving Alcoholic Cocktail Drinks That are Rich in Serotonin
SCORE 4.2
Average 1,304 Clicks Pub: May 2, 16
Mood-Boosting Cocktails
Barts is Serving Alcoholic Cocktail Drinks That are Rich in Serotonin
A new menu of cocktail drinks was recently launched at London cocktail bar Barts with ingredients that are said to improve the ability for the mind and body to work at their best. The three... [More]
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